Avalon’s Biltong Bar Opens Oct. 29 With Rooftop, Cocktails To-Go Window

New South African-inspired restaurant and bar specializing in dry-aged beef jerky is the third location for the growing brand.
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The third location of Biltong Bar, the South African-inspired restaurant and bar specializing in dry-aged beef jerky from restaurateur and South African native Justin Anthony, opens October 29 at Alpharetta’s Avalon, according to a press release Wednesday. The new location will feature three patios, including a rooftop bar and lounge, and the restaurant’s beverage program will carry over favorites and introduce new standouts. Biltong Bar is part of True Story Brands, alongside sister restaurants Yebo Beach Hauswhich recently debuted its relocated Buckhead home — and 10 Degrees South.

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The new Avalon location will introduce a more extensive menu compared to other locations, featuring a selection of small bites, salads and sandwiches, all incorporating Biltong’s signature South African spin. Highlights from the new menu include Biltong Bar’s Popcorn, Ostrich Sliders, Peri-Peri Prawn Tacos, and the restaurant’s signature Grilled Cheese & Double Beef Patty Burger.

Biltong Bar’s beverage program will extend to the new location, with an emphasis on handcrafted cocktails and “sharing an in-depth look into the cocktail creation process,” according to the release. The beverage menu will also boast a curated South African wine selection, as well as more traditional go-to wines.

Designed by Anthony’s wife, Kelly Anthony of Wolf Design Group, the interior’s aesthetic will be reminiscent of its other two locations, combining design elements from each. Elements include shades of forest green, white, and brown throughout, white butcher tiles on the walls, a large steel glass biltong closet anchoring the space, and exposed pipes and floor-to-ceiling iron windows. The restaurant will feature a covered rooftop patio and lounge with a separate bar. The front entrance will be flanked by a second outdoor seating area and a back patio courtyard will be home to yard games like corn hole, and nearby, a to-go window will serve frozen cocktails.

Originally opened in 2016 inside Ponce City Market, and later in 2018 at Buckhead Village (formerly The Shops Buckhead Atlanta), Biltong Bar is part of Anthony’s South African-inspired hospitality group, True Story Brands.

Caleb J. Spivak

Caleb J. Spivak (CJS) is the Founder of What Now Media Group, Inc., the publisher of What Now Atlanta and What Now Los Angeles.
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