Thank you for visiting What Now Atlanta.

What Now Atlanta (WNA), founded by Caleb J. Spivak in 2010, is the city’s leading news source for restaurant, retail, and real estate openings and closings. Published by What Now Media Group, INC., WNA is joined by What Now Los Angeles.

Our sole focus at WNA is on being the first to bring you the scoop on yet-to-be-announced and yet-to-open brick-and-mortar businesses in your neighborhood. So, even before you spot “coming soon” signage on that long-abandoned restaurant space, or vertical construction begins on a major mixed-use development, WNA will have the details. If you’re looking for menu changes, chef announcements, or “The Five Atlanta Restaurants You Should Eat At This Weekend,” keep browsing—we leave those filler posts to the other guys.

Get involved today by adding us on FacebookTwitter, and subscribe to our breaking news alerts.

Also, if you ever find yourself beholden to insider information, give us a shout. We love and appreciate reader tips. Jot down this email address, add it to your contacts and even tattoo it to your arm if you love Atlanta as much as we do: [email protected]. We’re looking for the scoop on all things brick-and-mortar so if you have any intel on planned restaurants, bars, nail salons, retail stores, apartment communities, hotels, etc., hit us up!

By the way, I’m Caleb, the founder of What Now Media Group, INC. You can reach out to me directly at any time via email.

Meet the founder.

Caleb J. Spivak


CJS was featured in The New York Times, Creative Loafing’s “20 People to Watch,” named “Lifestyle Blogger You Need To Know” by Rolling Out and highlighted in fashion magazine, 944.

Something opening or closing in your neighborhood?  [email protected]