Mizzen+Main, a retailer known for its American-made, moisture-wicking, wrinkle-free dress shirts, is opening a pop-up shop in The Battery Atlanta.
The temporary store will debut March 29 in the mixed-use development, at 900 Battery Avenue SE, Suite 1010, and will remain open through June 2018, according to a company spokesperson.
“The brick and mortar pop-up concept will transform Mizzen+Main’s online shopping platform into a physical brand experience, allowing guests to try on the ‘best damn dress shirts’ around,” the spokesperson said in a prepared statement.
Fitting rooms in the pop-up will be equipped with a “secret passageway” which will open into a hidden pitching mound where guests can “test their skills.”
On opening day there will be a grand opening event hosted by Atlanta Falcons player, Vic Beasley.
The in-store event will commence following the Brave’s Home Opener on Thursday from 7 p.m. until 11 p.m.
Drinks and hors-d’oeuvres will be served, along with music by a live DJ.
2 Responses
You can get coffee on every corner, but really good Chinese food is a different story. Sad to hear this.
“Fung Mei opening soon” sign just went up on Lawrenceville Suwanee Rd in old Orient Garden location. OG was the OG but I’m looking forward to the new location for Fung Mei!