A Jennifer Aniston-approved fitness studio is coming to Atlanta.
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PVOLVE will be located at 1100 Howell Mill Road at the Westside Provisions District. The space used to be occupied by Row House Fitness. The location is next to the floral shop Le Jardin Français Boutique and across from Perrine’s Wine Shop and Lululemon. According to construction plans, the space is 1,932 square feet.
PVOLVE (short for “personal evolution”) offers low-impact, functional exercise with resistance-based equipment. According to the website, the workouts shape and tone the body “while improving mobility, stability, and balance.”
The brand sells equipment like mats, foam rollers and hand weights, as well as supplements, apparel and accessories. In addition to in-person classes, workouts can be done virtually, with live-streamed and on-demand programs. Actress Jennifer Aniston partnered with the company last year.
PVOLVE was founded in 2017 with its first location in New York City, followed by studios in Los Angeles and Chicago. The company announced plans for additional franchise locations last summer, with Atlanta included in the growth plans.
The upcoming Atlanta location is currently hiring a lead trainer, according to a recent job posting.