Skillshot Media, a leading turnkey esports provider, announced plans to create an esports gaming hub at Uptown Atlanta, the 47-acre mixed-use community being redeveloped by Rubenstein Partners. Once complete, Uptown will include nearly one million square feet of office space, 120,000 square feet of retail, and communal greenspace.
Skillshot will relocate its Alpharetta office and production studios to Uptown to create a new production studio with retail and collaborative learning space for local students. Skillshot will partner up with Rubenstein to transform the 35,000-square-foot office atrium into Atlanta’s premier venue for esports events. The atrium will be able to host approximately 300-400 gamers for in-person events and feature a massive LED screen for live streaming to millions of gamers around the world.
“With this partnership, Skillshot at Uptown becomes the Metro Atlanta hub for digital media, gaming, and esports,” said Todd Harris, CEO of Skillshot Media, in a press release. “The Rubenstein vision for Uptown as a high-tech and high energy mixed-use environment is a perfect match with Skillshot Media’s aspiration to foster community engagement with gaming. The gaming industry, at $180 billion, is bigger than movies and North American sports combined. Skillshot and Uptown are now well-positioned to serve this massive and broad gaming ecosystem with support for student workforce training, professional esports teams, studio content and broadcasting, and hosting live gaming events.”
Skillshot will also work with industry leading gaming companies such as HyperX, which will provide the new facility with best-in-class gaming headsets, keyboards, mice, and microphones. Skillshot is also partnered with the University System of Georgia and the Georgia Film Academy to offer students workforce development programs for college credit in Digital Media, Esports Event Production, and Esports Hosting and Commentary. Skillshot will host its first classes for Georgia State University tomorrow, August 17th.
In addition to the digital infrastructure and LED screen, the renovated office atrium will feature a gaming center with video game equipment, a golf simulator, bocce ball and foosball; a coffee shop and wine bar; a fitness center; and conference space on the second floor.
Construction at 575 Morosgo Dr NE is currently underway, with a focus on enhancing the building facades with outdoor patios and office balconies.
