UPDATE (May 11, 2018): Ponce City Market’s LB Brand Pop-Up Opens May 11
Ponce City Market in May will welcome a new pop-up shop from The LB Brand.
The 750-square-foot store adjacent Ponce Denim Company will carry The LB Brand’s full line of apparel for women, men, and children, along with accessories and home decor.
Customers will have the option to check out via an iPad and have their purchases delivered with same-day shipping.
The shop will house a designated Selfie Spot as well as an interactive “Polaroid Bar” that gives customers the option to take photos during their visit.
Photos uploaded with the hashtag #myLBpolaroid could be featured on the brand’s Instagram account.
The LB brand made its debut in 2013 as a children’s apparel brand but “after feeling dissatisfied with the standard pattern and design selection for infant and toddler clothing, LB founder Jen Roberts created unique blueprints, slogans, and illustrations for her son that spoke to childhood in a non-uniform way.”
She originally named the brand “Little Boogaweezin,” which was her son’s nickname.
It later became The LB Brand.