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ELOQUII, a retailer for women sizes 14-28 (10 or greater is considered “plus-size” in the fashion industry, according to PLUS Model magazine), is breaking into the Atlanta market with a storefront in Buckhead.
The retailer will be situated in Lenox Square Mall and is slated to open in November 2019.
“At ELOQUII, we believe in the transformational power of fashion and want to positively impact both the number and quality of fashion options available to women size 14+,” Mariah Chase, the company’s CEO, said in a press release.
“Our Atlanta customer has been asking us for a store since we relaunched ELOQUII.com over five years ago. It took us some time to put all of the pieces together, so we are beyond thrilled with the opening of our Lenox Square location. We can’t wait to get to know our Atlanta customers day-in, day-out, learn from her and develop long-lasting relationships with her.”
The 2,500-square-foot store will retail ELOQUII’s core collection: dresses, workwear, essentials, outerwear, separates, swim and “special collaborations.”
Additional in-store offerings will include the brand’s signature complimentary personal styling program, which is offered at every ELOQUII store location.
Shoppers can sign up to experience one-on-one appointments, group styling sessions or stylist parties with ELOQUII trend and fit experts.
Customers will also be offered early access to new collections, exclusive in-store events, redeemable and earnable app-based rewards programs, and free two-day shipping on all online orders placed via iPads in the store.
ELOQUII’s Buckhead store will be the seventh for the brand following a King of Prussia store debuting later this fall.
It will be open Monday through Saturday from 10 a.m. to 9 p.m. and Sunday from 11 a.m. to 7 p.m.
Additional ELOQUII stores are located in SoHo, New York, Fashion Centre at Pentagon City in Washington D.C (pictured above), The Shops at North Bridge in Chicago, Twelve Oaks Mall in Detroit, and The Galleria Shopping Center in Houston.