East Atlanta Food Hall Halidom Eatery Slated For Spring Opening

The 11-stall dining destination is the first step in a mixed-use project envisioned for the Moreland Avenue site.
East Atlanta is Getting a New Food Hall- Halidom Eatery Photo 01
Photo: Creators + Founders

The city will be getting a new upscale food hall when Halidom Eatery opens in East Atlanta next year.

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The 13,000-square-foot space featuring local and regional culinary brands will be located in the IST Management Services building at 1341 Moreland Avenue SE.

The food hall will have 11 stall spaces with a variety of features, including a stone hearth pizza oven and a café stall outfitted with automatic and manual espresso machines.

There will be indoor seating for 320, outdoor seating for 123, and a 30-seat bar. Other features include a two-acre outdoor green space and private event space.

IST Management Services President and CEO Hal Blackman told What Now Atlanta that he wanted to develop a tranquil gathering place for people to come together.

“I wanted to develop something that was special, that was based on bringing something to the community that was different, something that was peaceful, a place for people to get along,” he said.

The upscale decor, with Miami-inspired pink and green touches, is a different take on the typical, more industrial food hall.

Specific tenants can’t be divulged yet, but expect a wide variety of eats.

“We want the very best different cuisine, including Mexican, Italian, Asian, burgers,” Blackman told What Now Atlanta. “Good for the whole family, very family oriented. It will be a great place for kids and parents to come.” 

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Hal Blackman. Photo: Creators + Founders

Eimer Design Studio, a Philadelphia-based architecture and design firm that has created more than 80 food hall projects, is designing Halidom Eatery with “an art deco aesthetic with a touch of tropical flair.”

“It was clear from the beginning that IST Management wanted a truly unique design,” Ed Eimer said in a press release. “And the goal has been attained with an unexpected and imaginative atmosphere that transports guests to an environment reminiscent of a warm, tropical spot. The eatery is strategically laid out to allow visitors to meander through unique pockets of indoor and outdoor spaces, finding a variety of artisanal vendors, dining spaces, lounges and collaborative zones.”

Coliccho Consulting, a New York-based consulting firm that specializes in the food and beverage space, is also taking part in the development of the food hall.

“Halidom Eatery is positioned to serve as a flag-planting food and beverage experience in East Atlanta,” Coliccho Consulting Managing Partner Trip Schneck said in the press release. “Having worked on over 50 food halls across the nation, Halidom Eatery is one of the most thoughtful and well-appointed buildouts we have seen in our 15 years of working on food hall projects.”

Halidom Eatery, currently under construction, is expected to open in April 2024.

The food hall represents the first step of the planned “Halidom” development anchored by the IST Management Services headquarters. When complete in 2026, the mixed-use development is expected to have 6,000 square feet of retail space; a luxury apartment building with 89 units; 32,000 square feet of Class A commercial space; and a nature sanctuary.

Libby Allnatt

Libby Allnatt

Libby Allnatt is the Editor/Reporter for What Now Atlanta. She has been in the journalism industry since graduating from Arizona State University's Walter Cronkite School of Journalism and Mass Communication, gathering experience in copy editing, writing and social media. With a passion for helping people find their new favorite places, Libby enjoys highlighting small businesses, trying new coffee shops and exploring a city's signature spots. Originally from Salt Lake City, she loves discovering all the Peach State has to offer.
Libby Allnatt

Libby Allnatt

Libby Allnatt is the Editor/Reporter for What Now Atlanta. She has been in the journalism industry since graduating from Arizona State University's Walter Cronkite School of Journalism and Mass Communication, gathering experience in copy editing, writing and social media. With a passion for helping people find their new favorite places, Libby enjoys highlighting small businesses, trying new coffee shops and exploring a city's signature spots. Originally from Salt Lake City, she loves discovering all the Peach State has to offer.
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