Blo Blow Dry Bar Planning Midtown Place Salon

It's the second Atlanta-area location of the 'wash, blo, go' concept.

It’s the second Atlanta-area location of the ‘wash, blo, go’ concept.

Midtown could soon be home to a Blo Blow Dry Bar.

Franchisee Erin Freer this week filed plans with City of Atlanta to open her second location of the “wash, blo, go” concept, this time in the Midtown Place shopping center across the street from Ponce City Market, at 650 Ponce De Leon Avenue NE.

Freer last year opened Atlanta’s first Blo Blow Dry Bar in Buckhead’s Shops Around Lenox.

An estimated $97,500 could be spent building out the new 1,155-square-foot Blo Blow Dry Bar in suite 620B of the development, according to the permit application.

The salon would open in space previously occupied by Any Lab Test Now.

Unlike Freer’s Buckhead location, the Midtown Place salon will not offer any nail-related services.

The franchisee has 86 locations across the U.S., Canada and the Philippines.

Caleb J. Spivak

Caleb J. Spivak (CJS) is the Founder of What Now Atlanta (WNA). He was featured in The New York Times, Creative Loafing's "20 People to Watch," named "Lifestyle Blogger You Need To Know" by Rolling Out Magazine and highlighted as Atlanta's Metropolitan Male in fashion magazine, 944. WNA has been named "Best of Atlanta" by Creative Loafing, and Atlanta and Jezebel Magazines.

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