T-Mobile Is Taking Over The Former World of Beer in Midtown’s Shops at Viewpoint

Mobile communications company is relocating its nearby storefront in preparation of its current site being razed for incoming tower.
T-Mobile - World of Beer - Viewpoint Midtown
Photo: Official | Graphics: What Now Atlanta
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Midtowners hoping for a new restaurant option in the former World of Beer might be disappointed.

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T-Mobile has inked a deal to take over the 4,000-square-foot space, at 855 Peachtree Street NE Suite, and is already in permitting to build out a new store there.

World of Beer, situated in the Shops at Viewpoint, closed its doors early last year and has since sat vacant.

The mobile communications company is relocating its nearby storefront, at 903 Peachtree Street NE, which will soon be razed in preparation of a planned 33-story tower from Chicago-based CA Ventures.

Construction on the new T-Mobile could be completed by the end of September, a store manager in a telephone conversation told What Now Atlanta (WNA) Thursday.

T-Mobile isn’t the only business being forced out by the planned highrise.

Neighbors Noodle and Bezoria will also be closing or moving.

Bezoria Owner Yogi Patel at the end of last year told WNA he is scouting nearby spaces for a possible relocation of the quick-service restaurant.

Caleb J. Spivak

Caleb J. Spivak is the Founder of What Now Media Group, Inc. Check out our publications in your city: Atlanta, Austin, Chicago, Dallas, Denver, Houston, Jacksonville, Las Vegas, Los Angeles, Miami, Nashville, New York, Orlando, Orange County, Philadelphia, Phoenix, San Antonio, San Diego, San Francisco, Seattle and Tampa.

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  1. Seriously? T-Mobile? Now, that’s going to drive a TON of foot traffic. Exactly what we don’t need in that location.

  2. Viewpoint seems to have the worst luck with vacant spaces and derelict. I still remember the Clear/Sprint store where the QT is. At least Anh’s Kitchen has been a nice addition to the Retail mix. Other than that Viewpoint perpetually feels cursed.

  3. The last thing we need in that space is T-Mobile. We need something that’s going to drive more foot traffic and invite pedestrians. That’s the exact opposite of what T-Mobile will do. Come on Viewpoint, what are you thinking!?

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