[Rendering] Rubenstein Partners Moving Forward With Lindbergh City Center Redevelopment

In addition to a new name, branding, plans involve redesigning the building exteriors, reconfiguring footprint, recruiting a tenant mix of local retailers, art galleries and restaurants.
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Since acquiring the 47-acre Lindbergh City Center development in September 2019, Rubenstein Partners, LP and global investment firm Monarch Alternative Capital LP this week unveiled its team to execute its redevelopment vision for the nearly 20-year-old mixed-use property anchoring the Lindbergh Center MARTA station.

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Cushman & Wakefield, Revel, ASD | SKY, and Gensler have been tasked with transforming the development into a “great transit-oriented destination for Atlanta,” according to a press release Friday.

Plans involve redesigning the building exteriors to create varying heights and layers, reconfiguring the retail footprint, recruiting a tenant mix of Atlanta’s diverse local retailers, art galleries and restaurants, introducing a “better guest experience and exciting community events,” and attracting office tenants “who value working in a vibrant, highly connected mixed-use destination.”

Lindbergh City Center will also get new furniture, lighting, and event programming.

“While there is much uncertainty in today’s marketplace due to the Coronavirus pandemic, we are confident in our plans to redevelop Lindbergh City Center into a hub for global experiences with the best connectivity in Atlanta,” Taylor Smith, regional director of the southeast at Rubenstein, said in the release.

“We are investing in public spaces and the design of our buildings, partnering with local organizations, artists and small businesses to host community activations later this year, and re-merchandising the tenant mix to create a unique retail and dining experience that caters to all of Atlanta through the MARTA system and the great neighborhoods around us.”

With AT&T’s relocation, more than 1 million square feet of office space will come online this year in Lindbergh City Center.

“Global design and architecture firm Gensler is leading the interior redesign of the 35,000-square-foot office atrium, which will be modernized for today’s workforce and include a coffee and wine bar, game room, and a mix of alternative workspaces that will together create a community hub, unique to Atlanta,” according to the release.

“That atrium will connect directly to over 80,000 square feet of retail on a reimagined main street.

Retail leasing for the project is well underway.

Revel has been brought on to oversee the redevelopment, merchandising, and leasing of the retail spaces throughout the project.

ASD | SKY is reimagining the pedestrian experience between architecture, hardscape, landscape, art, and lighting.

Adrenaline Agency is leading the branding for the project, which will have a new name and logo in the coming weeks.

As one of the project’s early adopters, Adrenaline occupies a 25,000-square-foot office space at the mixed-use development.

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