Kroger’s newly-built, Atlanta BeltLine-adjacent supermarket in Poncey-Highland appears to have been vandalized over the weekend.
Sign up now to get our Daily Breaking News Alerts
The grocery store, which in late-2019 reopened as part of the 725 Ponce development, was graffitied with the word “murder” and a cartoon blood drip, according to several Reddit chains this week.
An image published Monday (pictured below) appears to show the graffiti-removal process underway.
Reps for the supermarket chain on Monday did not respond to What Now Atlanta’s request for comment.
Before it was rebuilt from the ground up at the same site, at 725 Ponce de Leon Avenue, Kroger operated as a standalone storefront since the 80s, and was infamously known as “Murder Kroger.”
Ahead of its demolition and rebuilding, the company made a public effort to rebrand the location as “BeltLine Kroger.”
Atlantans seem to refuse to let the Murder Kroger moniker go.
The name has stuck for decades, gaining notoriety after a series of deaths in or near the Kroger parking lot dating back to the 90s.