The city’s brand-new cannabis-inspired sub shop Cheba Hut is set to open its doors October 5, only slightly missing its originally-targeted September debut, according to a press release Monday. The 2,400-square foot restaurant and 800-square-foot patio, located directly below Signature West Midtown, at 800 Marietta St NW Suite A, is the first of at least three locations of the fast-casual chain planned for the Atlanta-area. The space was designed so it can be configured as a live entertainment venue, with plans to host musical acts in the future. It is open from 10 a.m. to midnight, seven days a week.
Cheba Hut’s menu is anchored by toasted sandwiches like it’s trademark White Widow which is piled high with grilled chicken breast, signature ranch dressing, and topped with mushrooms, bacon, and provolone cheese. In addition to subs, offerings include munchies, sweet treats, salads, and signature cocktails. Each Cheba Hut shop also features its own “secret stash,” a collection of unique menu items inspired by each restaurant’s locale. In Atlanta, customers can go for the A-Train, a vegetarian option with portobello mushrooms, garlic butter, marinara sauce, provolone cheese, green peppers, onions, black olives, ranch dressing, and Cheba Shake, a proprietary blend of spices.
Cheba Hut’s dips, sauces, marinades, and spice blends are made in-house; desserts are prepared from scratch daily; they never use pre-shredded or pre-sliced vegetables, meats, and cheeses; and they source their proprietary Parisian bread, which is hand-rolled and scored, from a bakery that has been in business for over 50 years. According to Justin Beatty, an Atlanta hospitality veteran, and Josh Burdick, a local entertainment lawyer, that’s the reason the two lifelong friends brought Cheba Hut to Georgia.
“Recipes and ingredients are the driving force behind all food, regardless if you’re talking about fine dining or quick casual,” Beatty, the shop’s general manager and co-franchisee, said in the release. “There’s a reason Cheba Hut has a cult-like following across the country—the menu is composed of crave-able, high-quality food that doesn’t break the bank; you won’t find a sandwich for our price with better ingredients.”
“This is a different kind of sandwich shop, and we don’t believe it’s hyperbolic to say it will change your life,” Burdick said. “From the service and attitudes behind the cash register to the design to the curated music playlists; Cheba Hut provides a unique experience and will be the last sandwich shop you ever want to visit.”