California-based brand quickly moving Pop Physique east.
Pop Physique, a California-based exercise brand, will open its first Atlanta studio at 724 Monroe Drive NE in Midtown, according to plans filed with the City of Atlanta this week.
Described as a “ballet barre-based class” on its website, Pop Physique uses, “the principles of dance to create long, lean lines and tight, compact muscles.”
The brand was founded by Jennifer and after Jennifer’s career as a professional ballet dancer.
Pop Physique opened its first studio in Los Angeles in 2008 and now has 19 locations in Los Angeles, San Francisco, and Baltimore with New York City and Atlanta locations coming soon.
Renovations to the Midtown Atlanta space ahead of move in will coast an estimated $15,000.
Representatives of Pop physique were not immediately available for comment.
Do you think a new type of barre-based brand like Pop Physique will find success in the Atlanta area? Let us know what you think in the comments section below!
