American Eagle to close at Atlantic Station

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Developer seeks advice from What Now Atlanta readers on a restaurant replacement

American Eagle Outfitters, a clothing and accessories retailer, is closing at Atlantic Station, according to developer Mark Toro.

The retailer located in the Town Center portion of Atlantic Station at 230 18th Street, will close next week, Toro told What Now Atlanta in a Twitter direct message Saturday.

“American Eagle closes next week at Atlantic Station, making room for a local chef-driven restaurant,” Toro said.

Toro and his team have been working on transforming Town Center at Atlantic Station — a district that includes Publix, the Regal 16 Cinemas, LA Fitness, retailer H&M and restaurants such as Rosa Mexicano and Dolce Entocea e Ristorante — into a “focal point for in-town Atlanta.”

“We plan to make Atlantic Station the center for the Midtown community and a focal point for in-town Atlanta,” Mark Toro said.

“Job one is to reach out to our neighbors and ask, ‘How can we work together to make Atlantic Station better serve Midtown?’ This transformation will take time. The most immediate change will be our level of engagement.”

In his message to What Now Atlanta Saturday, Toro asked, “Do you want to poll your peeps?”

So, he’s listening — What restaurateur should replace American Eagle? Tell Toro in the comment section.

American Eagle Outfitters
230 18th Street Suite 11100
Atlanta, GA 30363

Caleb J. Spivak

Caleb J. Spivak (CJS) is the Founder of What Now Media Group, Inc., the publisher of What Now Atlanta and What Now Los Angeles.
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NERDS!!
9 years ago

Mellow Mushroom all the way!

M Williams
9 years ago

Bone Fish Grille would be a GREAT addition to the Atlantic Station Developement. There are two locations Buford and Alpharetta. There definitely should be one closer to town! Great food, amazing drinks, and the atmosphere fits that of Atlantic Station.

Sincerely,

West Midtown/Atlantic Station Residen

Chris
9 years ago

Another Bookstore Pub or Porter!

Julie
9 years ago

Something small and local. I always felt that was what Atlantic Station was missing. Most of the restaurants there, and stores can be found at your local mall, how about something different and local.

Ansley Park resident
9 years ago

Fix your parking. Until then, doesn’t matter what restaurant you have. I live less than a mile away and haven’t been to AS in 3 years after you gave my wife a fake parking ticket. I called to complain and was told: “Thanks for letting us know. It’s OK if you don’t come back here to shop again.”

sccc sdff
9 years ago

Applebees!

marktoro
9 years ago

Julie, our plan is to bring a number of small locally-owned chef-driven restaurants to Atlantic Station. We agree that’s what is missing.

marktoro
9 years ago

Ansley Park Resident, the entire parking operation is undergoing a major overhaul. From valet to validation to signage and lighting, our parking deck will be an entirely different world by Labor Day. We agree that the parking situation that existed when we bought Atlantic Station 5 months ago was unacceptable…on many levels.

K-Dogg
9 years ago

Hey Mark! Anything from Kevin Rathbun or Kevin Gillespie would be nice.

Melanie
9 years ago

i’m upset American Eagle is closing! i’d rather see it stay than have it replaced with a restaurant – boooooo!

Crunk D
9 years ago

TGIFridays! And what Ansley Park Resident said – the parking is a nightmare. Going to Atlantic Station requires at least half an hour to find a space and then another half hour to get out of the garage while rent a cops direct traffic in random directions. It’s faster just to go to Lenox, all the same stores are there anyway.

mad
9 years ago

Mark,

Is there anything you can do to preemptively close this disaster called the “Atlantic Station Auto Spa and Lounge” on 14th & state?

Is it a trademark enfringement or some similar offense?

Its a shame that the same element you are working so hard to get rid of is simply trying to move a few blocks south! As residents, we will work to block their liquor license…the last thing we need is a “lounge” opening up on 14th st.

I’m pissed.

Amy
9 years ago

Local local local! And we need a good place for brunch! Thinking West Egg-ish type place.

marktoro
9 years ago

Mad, we have no affiliation with the proposed “Atlantic Station Auto Spa and Lounge”. If they choose to operate using our trademark, they will be dealt with.

Slowfood
9 years ago

I told Mark that I would put my brewpub in AS but he wasnt interested. So now its going in midtown on the other side of the connector, away from AS. American Eagle was one of the few reasons we had to go to AS. I dont think valet parking is going to help the common man, just make the parking free like Lenox, and make getting in and out easy. And those really looooong traffic lights dont help!

9 years ago

Definitely local! I’d love to see a specialty market/deli by day with a chef-driven, seasonally-inspired restaurant by night.

Local Foodie
9 years ago

So it’s not clear… there IS a restaurant with a lease signed going into the space or it is just making room for a “FUTURE” restaurant.

Why would they kick out one retail store for a restaurant when they have a fully built out restaurant (Dolce) that a local concept could go into with minimal build out… doesn’t seem like a smart move.

Mad Russian
9 years ago

First of all, anyone suggesting a national chain of restaurant possesses a complete lack of imagination. Obviously something small and local would be ideal, the question is what is considered small and local? Would a pizza place be in order? A taqueria? How about a British style pub? A lot of options are available. Unfortunately, Atlantic Station was a poorly designed concept that catered to middle and upper class clients. This place is nothing more than an open air mall with no soul. I can’t imagine what the lease rates are, which is why it’s so stale. Gimmicky concepts will… Read more »

Atlantic Station Resident
9 years ago

I agree with the West Egg-ish comment. We need a cool urban place that would have plenty of outdoor seating And a good brunch. Since AS is a brown field development we should focus in on something locally operated and grown. Something “organic.”

Trina
9 years ago

A place to cash your paycheck would be nice.

gfitz
9 years ago

@Slowfood– what’s the name and concept your Brewpub? Interested to check it out when it opens in Midtown. Also, Mark Toro has mentioned in other posts, articles, etc that they’re completely revamping the entire parking situation. New signs, new flow of traffic, new maps, color-coding… I think it’s supposed to be done by the end of summer so keep an eye out. @localfoodie– I think part of Toro’s plan for Atlantic Station is to increase the number of restaurant options, so it makes sense that they would convert some retail store space into a spot for a future restaurant(s). Like… Read more »

mad
9 years ago

Mark,

The sign is already up at 14th & state, maybe your lawyers can go ahead and get on it?

Trina-A check cashing place is exactly what we DO NOT NEED here….

mypitboss
9 years ago

Trader Joe’s, maybe? Given the parking situation at the current Midtown location, it looks like the market could easily absorb another.

Again, Toro, it’s great that you’re asking. You’re a champ.

BDM
9 years ago

@ Mad Russian: You know, I’m from Kentucky and there’s an awesome British pub chain that’s in OH, KY, and FL. I’ve been there several times when I visit and it’s an incredible space and atmosphere. Not to mention I can’t think of any place like it in Atlanta currently. Not sure what would need to happen to ‘encourage’ them to start up shop in Atlanta, but it would be a really different kind of experience for locals. The restaurant link is http://www.tavernrestaurantgroup.com/ so Mark, if you’re interested, have at it! … I’m sure you’ll find something really good, regardless.… Read more »

Midtown
9 years ago

If it is going to be a franchise restaurant I would like to see Red Robin fill in that space … only a few around GA.

Mike
9 years ago

Why not close Fox Sports Grill and Dolce and replace them with local restaurants/bars??? It seems like it would make more sense to replace American Eagle with another retail store (maybe something new to the market or a kitchen store like Sur La Table?).

Sarah
9 years ago

You could replace American Eagle with an American Girl Boutique and Bistro – there’s only one in the metro area at Northpoint Mall. If you want to attract more families that might be a good idea. I believe they have one of these at The Grove in Los Angeles if you are modeling Atlantic Station after that development… Also, you can sprinkle in local stores and restaurants but you also need to have a good mix of “chain” stores, of course of higher quality. For example, West Elm, Banana Republic, Z-Gallerie are all good stores. H&M is also fine. Atlantic… Read more »

DaveNSarah
9 years ago

I disagree with the notion parking is a nightmare at Atlantic Station. There are enough entrances and exits if you use them. Everyone tries to go out the main entrance and we just laugh at them as we use the others. The entrance under Dillard’s on the P2 level is like the best way in and out. The parking people there have always been nice to help us find our way. We park by any staircase and pop up in Atlantic Station and it’s great! The first two hours are free and if we see a movie you get 4… Read more »

Urbanist
9 years ago

I can’t tell whether or not some of these responses are jokes or not, but for any of the chain suggestions that aren’t, it makes me wonder what the hell is wrong with some of you. Here we are, as a city, with a progressive developer actually asking the residents to opine as to what he should do to turn a development, that epitomizes the traditional developer mentality in Atlanta – which is to build something the city doesn’t need – around, and people are responding with “brewpub”, “mellow mushroom”, and “ormsby’s-esque”!? Hey, here’s a novel concept…let’s not place something… Read more »

Liz
9 years ago

def something more like west egg, or maybe something casual like a BETTER cafe 19 with a cooler patio with better drinks/food…? it would take forever for AS to actually open this up. i’ll have to agree with half the stuff Urbanist said. no more pizza joints or whatever else you can find within a mile out the road.

marktoro
9 years ago

Wow! What great comments. I especially like @Sarah’s suggestion that we emulate The Grove. We liked it so much, we hired the General Manager who opened it and operated it for the first five years. He is hard at work, bringing Grove-style experiences to Atlantic Station. , we are also hot on the trail of your “novel concept”…new and creative. And @Mike may be onto something. Thanks for the support @MyPitBoss.

Nigel Jones
9 years ago

I’ve always been surprised that there is no bookstore in Atlanta Station. An independent bookstore would certainly fit the bill of something local and creative.

Nigel Jones
9 years ago

And I’m really rooting for Urbanist’s art gallery/tapas joint 🙂

Local Foodie
9 years ago

Atlantic Station (the past owners) have let The Dolce Group operate rent free for years… the new operators seem to be doing the same. Fox Sports is not the target demographic for Atlantic Station. Previously Atlantic Station and Mark Toro said no more night clubs… but STRIP has a DJ booth… I guess since they are local they are exempt??? Stop talking and make changes already…closing Geisha House (which was not a night club) and closing a national chain (ya think another national chain will come to the development as a result) was hardly a start. It’s time to walk… Read more »

Urbanist
9 years ago

Thanks Nigel…I’d really love to see more private enterprises show support for some real art in Atlanta (and by that I mean non pop/cartoon art – like much of what hangs on the walls at Aurora in little five). I know there are some really talented artists in Atlanta, and it would be killer if you had a really nice tapas/cocktail lounge (perhaps backed by one of Atlanta’s notable chefs), that had cool art everywhere that was for sale. Hell, make the furniture and the light fixtures for sale too. Drink, Think, Eat, Buy. A DJ playing some good ambient… Read more »

Daniel
9 years ago

I’m with @Sarah Top Shop would be a great addition! Fits right in with the HM shopper

ponceyhighland#1
9 years ago

Mark, I work in Atlantic Station and love the new direction it’s going. I’m a 26 year old professional. Despite the current market condition (crosses fingers), I make a very good living with a large disposable income. Problem is: 1. I never shop there. I may go to Target, the movies or Ikea. I also like Which Which and ordering breakfast from Lobby on the weekends I may go into work. 2. I am so glad you guys started Food Truck Fridays. As a midtown resident, I can tell you how much we LOVE being outside whenever possible and patio… Read more »

Big Doan
9 years ago

The folks behind Sweetwater Brewing should take this opportunity to create a restaurant/brewery concept, with a quality chef, which would introduce the brand to AS’ tourist stream and be so local and unique it’ll attract intowners. More class than kitsch. But fun.

JT
9 years ago

Couldn’t agree more with the last post. I live on Peachtree near 17th, very near AS and much closer to it than anything on the “midtown mile” so I am really pulling for this project. The major thing as I’ve mentioned before is connectivity to midtown I am less than a mile but have NEVER walked. Living in midtown my goal is to use my car as little as possible in the neighborhood and Atlantic station just doesn’t fit into this. I know you most likely have no control over the bridge but getting with the DOT and doing something,… Read more »

inman parker
9 years ago

whatever you pick, it better serve fried chicken and collard greens or it won’t stay open long…

JB
9 years ago

Something unique to the region could be nice even if it’s a chain. Would love to see a fish taco joint like Wahoo’s, an In-And-Out burger, or one of those Japanese Sake Bars that are popping up everywhere in LA & NYC. Also, gourmet food carts.

It could be nice to play up what Atlanta already has regionally. Another Varsity location would draw big crowds. Some authentic soul food or high-end southern fare like JCT or ESS would be a good fit. Maybe something Coke-related?

i heart midtown
9 years ago

ponceyhighland#1 got it right when he asked to fix the 17th street bridge. Midtown Alliance CEO Susan Mendheim has a vision of Atlantic Station and the Midtown Mile one day complementing each other instead of competing, but the 17th street bridge acts more like a big divider than a bridge. it’s not a long walk, and most people don’t take advantage of the shuttle from marta.

i heart midtown
9 years ago

@JT Publix and Fresh Market are nice, but they already exist in Atlanta. I currently live in Maryland and here there’s a popular grocery called Mom’s Organic where patrons can really do all of their shopping even though everything offered is organic. There are only seven in the world and they are all currently in either Maryland or Virginia. People are really attracted to the shop and it would be unique to Atlantic Station. I think there are a lot of groceries that could be unique to Atlantic Station that would attract a lot of people.

MidtownResident
9 years ago

I think a PinkBerry would be great. Maybe a Pinkberry AND an organic food restaurant. Since many people are saying a breakfast place, maybe a highland bakery or flying biscuit.

JasonH
9 years ago

Please correct me if I’m wrong on any of this, but there are a few things you won’t see: 1) Another grocery store. I have always heard that part of Publix’s lease involved a limit on the competition in Atlantic Station. Again, a rumor, I guess, but certainly nothing to contradict it so far. 2) The movie theater going away. I have heard that the theater there has some of the highest ticket sales in the country. Very surprising to me, but if that’s true, I can’t see an anchor like that with that kind of track record leaving or… Read more »

tori
9 years ago

dave n busters

Atlantic Station Resident
9 years ago

As a note to those of you that have suggested Publix go away — those of us who live in Atlantic Station need a grocery store within walking distance that is less of a spectacle and more of a convenience. Have you ever tried to buy your essentials at Whole Foods? I love Whole Foods, but it’s more of a place to go when you’re looking for something special or you want the experience of shopping in a cool, urban atmosphere with unique foods. Secondly, I’ve lived in Atlantic Station for three years now. I was seriously considering leaving until… Read more »

JT
9 years ago

I actually thought of a Dave ‘n Busters for about 10 seconds and then realized it would do nothing to help with the problems, in fact it may make them worse. But I walked it recently and here is what I as resident would like to see Things I’d like to see leave: Old Navy Guess strip Cheesecake Bistro Publix 10 pin Dolce Dillards Doc Greens Moes Fox Sports Grill Fishhook Grill Things I’d like to see stay: Gap Banana Republic H&M Regal Cinemas Express Jos.A Bank West Elm Z Gallerie LA Fitness DSW Possible things I’d like to see… Read more »

Donald
9 years ago

I think a reduction in retail overall would help. If this is live work play then make it that and lower the ratio of retail to a point it is not a shopping destination. It should be thought of as a neighborhood. So no chains.

Love the SweetWater idea.

05girl
9 years ago

I’m a late 20s professional and have always loved Atlantic Station. I shop at Target, K-LA, DILLARDS (yes, folks DO shop there! have you seen their shoe section? and they carry MAC and BCBG!), Gap, DSW.. I go to the movies, and I even sometimes eat there (although i don’t LOVE any of the places; really wish you would get rid of Subways and which which and bring Potbelly’s to ATL!). I’m actually kinda sad this retail space is going to turn into a restaurant space… isn’t Geisha House closed w/ no development? Even that corner where the Noni restaurant… Read more »

MajorShopperAtl
9 years ago

I honestly wrote Atlantic Station off last year after a parking incident/utterly rude response by management… but willing to give it another chance if changes are made… BUT.. I think one of the key issues that faces changing the feel and image of the place remains the same across retail/food/entertainment…. The things that will make the development attractive to the Atlantans who have written the place off will be unique things that they can’t get in other places in the city.. The mistake in the beginning was all that crap retail that you could get in any suburban mall… The… Read more »

MajorShopperATL
9 years ago

Also In terms of changing the retail.. What about an REI express? A smaller version that supplements the larger store that they have up 85 but is closer to the midtown westmidtowm crowd when they need outdoor stuff.. Hell they could even bike there from midtown.. Or if not REI then a Patagonia or North Face..
And whoever said Dean and Deluca.. Something distinctive like that would be great.. And it’s gourmet so it really doesn’t clash with Publix which is basic groceries..

Daniel B.
9 years ago

I’ve been an Atlantic Station homeowner since 2005. I think Atlantic Station has the potential to be a destination that people all over Atlanta enjoy visiting. I agree with @Slowfood and many others that the parking situation needs to improve. It’s fine for people who know the deck, but I can see how it can be a nightmare for newcomers and occasional visitors. All the entrances need to be easier to find. Most visitors end up entering from Market and it clogs up Market onto 17th St. I agree that many of the lights need to be recalibrated, particularly 17th… Read more »

9 years ago

Maybe that Subway can be re-opened with the new cafe concept? I haven’t seen one in person, but it would certainly be a step up.

xxx
9 years ago

coffee
bookstore
retail: Marc by Marc Jacobs!
Topshop/Topman(if they would consider Atlanta? so far only NY and Chicago have one)
or anything new to the atlanta market

jill
9 years ago

Tin lizzys, octane, or bookstore pub.

MarkToro
9 years ago

@Local Foodie, I’ve got two words for you: bite me. Changes are underway and we are well ahead of schedule. Feel free to sit back and snipe while we actually make things happen.

To all of others who offered thoughtful insights, I have two words for you: thank you.

Cessna
9 years ago

First off, Thanks Mark Toro for asking for our input. I was one of the first owners of a condo in Element and bought pre-construction. I was so dissapointed about the boring architechture of AS when construction was complete and it was opened up to the public. I have not been to Grove in LA but am sure it is nice. I have been to city place in West Palm Beach and loved it! I just cannot believe that the developers did not go that direction instead of the disaster that we have now. http://www.cityplace.com/. Atlantic Station had the biggest… Read more »

Local Foodie
9 years ago

@MarkToro (or should we say the Intern of Mark Toro), just because I (and I am not alone) don’t drink up your Kool-Aid like the rest of Atlanta no need to get your britches in a ruffle. I’m entitled to my thoughts just as you are. The truth of the matter is that you are “giving away” places by offering local businesses the “opportunity” to move into Atlantic Station with a percent only rent and the ability to walk-away after 12 months (I know several businesses who have been offered this, so please do not deny this as it is… Read more »

Jonathan
9 years ago

Eh, Local Foodie – there’s a difference between a realist and a pessimist and I think you’re bordering on the latter. I hope your predictions do not come true. @MarkToro – Retail-wise, Sur La Table would be a great addition as would Dean and Deluca. Perhaps a Bang and Olufsen. For apparel, a store like Trina Turk would be a nice addition to Atlanta’s scene – which is still being left in the afterthought of Dallas. Speaking of Dallas, West Village is a good model to follow. They fit the same mold of AS, but are much better designed. And… Read more »

Concerned Resident
9 years ago

Mark, I know this issue has been hashed out all over these blog posts, but I’ve never said anything about it until now. We’ve lived in Atlantic Station for years, and what I find, for the most part, is that this crazy demographic that infiltrates the district on Friday and Saturday nights is so far opposite those of us who have committed thousands upon thousands of dollars to live here, shop at Publix, and keep the various stores in business. Last night, I went to see a movie at Regal and was appalled at the behavior of the people who… Read more »

MarkToro
9 years ago

Concerned Resident, thank you for your thoughtful insights. I live nearby and share your concerns. You are correct in your observation that we should be setting an example for the responsible modern Midtown Atlanta resident. APD Chief Turner put it best when I met him last summer: “what Atlantic Station needs is fewer non-productive individuals”. I couldn’t have articulated it better. Our goal is to make Atlantic Station a place where you and your neighbors are comfortable spending time…and money. After all, this is a commercial enterprise and it is critical that our retailer and restaurants are supported by the… Read more »

9 years ago

@LocalFoodie– As Mark Toro’s ACTUAL intern, I can attest that every comment, post, and tweet you see with the name “Mark Toro” attached to it is 100% written by him.

Our team looks forward to disproving your doubts.

Cessna
9 years ago

Hey Local Foodie, take your cheese and wine and go cry somewhere else. This thread is for positive suggestions to Mark and his team to make improvements to AS. Nobody wants to hear your “talk down on me” tone here. @Mark, I know I mentioned it in my ealier post, but I think you should definitly go hang out in Downtown Decatur a few nights and try to talk to some of the owners of the restaurants and pubs there. Im not a regular over in Decatur but I know they have had a postive thing going on over there… Read more »

Pete
9 years ago

Mark as a Atlantic Station resident (the Atlantic) I am 100% behind the positive vision you and your team have. I would like to add my 2 cents by saying a Eclipse di Luna would be a great addition to Atlantic Station.

Also as much as I love the free shuttle I think that is part of the problem as well. Possibly cutting the shuttle off at 6 pm on the weekends or limiting the shuttle to just persons with a “A Card” would go a long way in limiting the amount of “non productive persons” in Atlantic Station.

Pete
9 years ago

Last thing, I also own a condo Downtown Decatur and they have a really great eatery called Cakes & Ale. That place is spot on for what type of vibe you are looking to bring into AS.

Sweet Ga brown
9 years ago

Hi Mr. Toro, EVOS would be cool. It is healthy fast food but it is really really good food. The one in midtown next to starbucks has horrible customer service so I no longer go there. The last time I went there a “worker” who was off duty was standing in the middle of the floor with her uniform on eating a freaking burger! are you serious? But I know that is managements fault! I said all that because what ever restauraunt comes to Atlantic Station has to be professional. has to be somewhat regal. I live in buckhead next… Read more »

Edgar
9 years ago

Urbanist, I thought we saw eye to eye when you wrote about the need for more apartments, but your comment on this thread was downright ridiculous. I’m a little perplexed by the “non-productive individuals” comments. They sound a little racist (or at least age-ist) to me. Where else are the kids supposed to hang out? It ain’t like there’s a decent youth center or skating rink nearby. The movie theater is the main reason I go to Atlantic Station and I’ve never had a problem with “undesirables” or whatever other degrading codewords y’all are using on this thread… (although I… Read more »

Atlantic Station Resident
9 years ago

Edgar, as someone who frequents the movies at Atlantic Station and lives there, I can attest to the onslaught of ‘non-productive individuals.’ And as for a place for the “kids to hang out,” I don’t think the age bracket your referring to would even know what a skating rink is. Private property built for shopping, entertainment and dining (where people spend money) is not a hang out space for unattended youth.

JDM
9 years ago

Sweetwater Brewery/Pub!

Urbanist
9 years ago

@ Edgar – Are you referring to my comment about eliminating the movie theater that was “downright ridiculous”? I’m sorry if you don’t want to be as blunt as I do, but it’s true. Perhaps you don’t have a “problem” in the interactive sense of the word, but that doesn’t change the fact that there are a lot of people in Atlantic Station who loiter around the movie theater. It gives them a place to stand around, without spending any money, doing nothing – and that presents a bad image. Don’t try to turn this into some issue of racism.… Read more »

Edgar
9 years ago

@Urbanist – You say the problem is that this highly economically successful movie theater is giving “everyone who’s in high school, or too poor to spend money on anything a place to stand around and act like jackasses.” I contend that said ‘problem’ isn’t a real problem at all, but for the sake of argument, let’s just pretend that your crude claim is valid. Now, how exactly is a loitering crackdown and an economically braindead ‘conversion of the movie theater into a performing arts center’ going to make Atlantic Station better? It will surely cut down on traffic to the… Read more »

Edgar
9 years ago

– And the “discount” sale of Atlantic Station had everything to do with the sharp decline in real estate values caused by the great recession and the slow recovery, at least according to the Atlanta Business Chronicle. It had nothing to do with ‘undesirables.’ I’m sure some of those empty condo developments you lampooned in your guest blog on this site have been auctioned for ‘discounts’ far exceeding -22% of cost. And they don’t have ‘loitering problems.’

Your ignorance (and prejudice) is showing.

Urbanist
9 years ago

@ Edgar – Since you asked for rationalization, which is clearly needed, here it is. Loitering, in general, is bad for businesses. It creates traffic, and is more often than not engaged in by people that distract the type of people businesses want – people with money to spend – from frequenting said businesses. There is a reason why many places and businesses have a “no loitering” rule, after all. Now, the fact that the movie theater itself is profitable, while a positive thing for the theater, and a less positive thing for the owner of the real estate, isn’t… Read more »

Edgar
9 years ago

@ urbanist — OK, so you admitted that other real estate in Atlanta has been selling for less than cost, yet you still insist that loitering near the movies at Atlantic Station is what devalued that property? Who is running on insufficient intellect here? I challenge you to stand in front of the movies for a night at AS and single out the ‘loiterers’ from those who are either waiting for friends before they go to a movie or restaurant, strolling among businesses, etc. Unless you follow everyone around all night, you can’t tell who is spending money and who… Read more »

Urbanist
9 years ago

I never said loitering was the only reason. I said it was “a” reason. Discounted sales can happen for a lot of different reasons. Condos in Atlanta sell below cost because there is such a gross mis-alignment between supply/demand. Atlantic Station, as a whole, is selling at such a discount, as it has problems like supply/demand to contend with, as well as crime, loitering, and a whole host of other issues. I never said “loitering near the movie theater is why AS has failed multiple times over as a development”. What I said was, verbatim – if you want to… Read more »

9 years ago

I work for Mark Toro’s team at Atlantic Station, and we’ve used your feedback from this thread (and other blog posts, forums, Facebook statuses, etc) to compile this survey on what, EXACTLY, kinds of restaurants and stores you want to see at Atlantic Station: https://www.survs.com/survey/1ZO63FVCT3 The results of the survey are going to directly impact the direction we take with several of the available spaces at Atlantic Station. Thanks for your input! By the way, if you complete the survey and register your email address at the end, you’ll be in the running to win one of five $100 gift… Read more »

AUC PROFESSOR
9 years ago

As someone who lived through the civil rights movement here in Atlanta I am shocked and appalled by the blatant racism regarding Atlantic Station and the PR campaign to remove African Americans from patronizing the businesses there. If you keep this up AS we will put together a boycott that will make your heads spin. keep it up! We are organizing our people very soon and we will not stop until we end every hint of exclusion. And for the people who are intolerant to other races and religions please move back to your lily white neighborhoods where you will… Read more »

AUC PROFESSOR
9 years ago

I rarely hear white people refer to their children and their lower socio-economic brothers and sisters as “undesirables” and “non-productive” you can go to the mall of georgia and see the same activity. The only difference is that they are white youth. It is very easy to throw away black people so I understand the comments here. When will black people begin to protect our youth from the cultural biases that push them to the margins of society. I have heard management at Atlantic Station discussing the tactics to reduce “undesirables” sounds alot like what Richs department store was doing… Read more »

AUC PROFESSOR
9 years ago

Several months ago a man was arrested at AS for threatening to have a bomb. The task force was called out and police tackled the man to the ground. The man was a twenty something WHITE MALE from North Georgia. You can ask the 20 Atlantic Station employees on this post. Its true. Crime at AS caused by a white guy. Western (white culture) is the most violent and destructive in the world. So please do not judge black people as criminals because they play music loud and due to lack of equal opportunities some choose illegal opportunities that will… Read more »

Urbanist
9 years ago

@ AUC – a few things: “Western (culture) is the most violent and destructive in the world” – Really? Because I’m pretty sure western civilization is what the entire world aspires to. It’s the social and humane advancements that western culture has made that pushes even the most resolutely anti-American cultures to take steps towards “westernization”. I’d say radical islam is probably the most violent, and as far as destructive goes, I can think of a continent that is highly self destructive, and guess what, it’s not North America. “My son was a promoter at Geisha House…$70k in one night…that’s… Read more »

Edgar
9 years ago

AUC Professor, thanks for posting. You pretty much hit the nail on the head.

9 years ago

@AUC- Geisha house was making $70,000 a night? Then why weren’t they paying their rent to the previous owners? In fact, none of the Dolce group spots were paying rent… and guess what? Those were the favorite hangouts of your “ballers.”

It’s business. Owners want tenants who will do great sales and pay their rent on time every month. Clubs like Geisha are not that kind of tenant.

MarkToro
9 years ago

@AUC PROFESSOR allow me to clarify one thing. The words “what Atlantic Station needs is fewer non-productive individuals” are APD Chief Turner’s, not mine. I am available to discuss this matter, at your convenience. Please call my Atlantic Station office at 404.965.9060 to set an appointment to meet.

MarkToro
9 years ago

@AUC PROFESSOR so….what restaurant would you like to see take the American Eagle space?

Edgar
9 years ago

@Urbanist… Do you actually read what you write on this thread before you hit send? Can you even comprehend the fact that you just (again) utilized a wholly white supremacist argument (Western culture is what the world aspires to) to insist that you and your comments on this thread are not racist (even though the comments at least most certainly are). Please start using your real name in these comments. Just in case you’re actually doing some form of business in the Atlanta area, I’d like to know who to boycott. And in the name of fairness, my name is… Read more »

Urbanist
9 years ago

@ Edgar – the “western culture” that I was referring to was capitalism & democracy, and the benefits/freedom/peacefulness it provides. Neither of those two ideals have anything to do with race. I know you’d like that to be the case, so you can satisfy the really short-sighted argument you were trying to make, but unfortunately that’s not going to work out for you. Edgar, I don’t use my real name, because I don’t really filter my comments on here. They’re offensive to many (although most of whom are really offended deserve to be), and I’m not about to “reveal” myself… Read more »

Edgar
9 years ago

@ Urbanist… You responded just as I expected you would. People who write like pathetic cowards online tend to be pathetic cowards in real life. There’s no point in me arguing/interacting with you any further on this forum.

Urbanist
9 years ago

Call it what you want, but satisfying the curiosity of one Edgar Alverson, small town rag editor and “business writer”, isn’t really worth anything to me, especially at the risk of any, no matter how minor, detriment to my career.

Local Foodie
9 years ago

@Greg… just wanted to revisit that May 30th post that I mentioned… let’s see it is July 4th and did Dolce even pay $1 toward their rent or bills in the month of June 2011… yeah that is what I thought… @MarkToro… in over 7 months your changes have been minimal. It seriously took you 7 months to paint columns and elevators in the parking garage colors… seems like your intern could have done that the first week. Why not focus on one property first before further ruining another one (Prospect Park) with your excuses and propaganda. Where are all… Read more »

Im_Appalled
9 years ago

I feel so sorry for you

MarkToro
9 years ago

@LocalFoodie sit back, relax, whine, bitch and moan. We will do the heavy lifting.

Urbanist
9 years ago

@appalled…you shouldn’t.

Local Foodie
9 years ago

@marktoro… get over yourself and stop oogling about yourself on the cover of a trade magazine that only a handful of industry people care about and come back to reality. let’s see what you’ve done so far… – Evicted Geisha House (because it was a club)… NOT TRUE – Let STRIP stay even though it caters to the “wrong demographic” – Basically admit that the “wrong demographic” is the African American youth (you do realize that the majority of the Atlanta population is African American) – Lost two national retailers (Banana Republic and American Eagle – Lost a local retailer… Read more »

Urbanist
9 years ago

@ Local Foodies – You sound like the individuals who criticize Obama for creating a recession, despite the fact that we were already in it by the time he took office. – The wrong demographic is the demographic that loiters on the property you own, causes congestion, instigates trouble, and commits crime. The fact that the majority of this demographic, as it relates to Atlantic Station, happens to be African American is unavoidable. – Lost two national retailers – They are required by lease to pay rent and stay in their space until that lease expires. These two retailers were… Read more »

Chris
9 years ago

Wait, Banana Republic is closed? I don’t get it, that place was always pretty busy when I went there. That sucks. I don’t get why the National retails like Banana Republic and American Eagle are closed? Were they not doing well or is this part of the revamp of Atlantic Station?

Suburbanist
9 years ago

I think it will take a minimum of 2 years to get AS re-tenanted to the point of having even a small impact to the project as a whole. And it could take much longer depending on when either the current leases expire and/or NAP’s ability to negotiate the lease terminations of the tenants they would like to remove. It’s an uphill battle for NAP but lets at least be reasonable in our expectations at this point.

MarkToro
9 years ago

@Chris Banana Republic is open for business

@Unbanist and @Suburbanist thank you for your input

Midtown - Midtown - Midtown
9 years ago

WOW Mark Toro… That’s some pretty “great marketing” you’ve got going on there. What a way to bring in the customers,cliental and really change the look and “feel” of A.S. MarkToro says: July 4, 2011 at 5:59 pm @LocalFoodie sit back, relax, whine, bitch and moan Did you come up with that? or/ was that your “dream team” marketing team? and @greg… looks like you’re following your mentor closely… Impressive! Mark surely is proud. “Geisha house was making $70,000 a night? Then why weren’t they paying their rent to the previous owners? In fact, none of the Dolce group spots… Read more »

EAV Res
9 years ago

Please forgive me, as I have not actually sat down to think about a restaurant I would like to see in this spot. I do realize that that was in the initial question. I would love to see an Art Supply Store (I know there are some within a few miles, but they are not so easily accessible-due to traffic, etc. when coming from another area of town)… perhaps that is something that would bring in the cool, creative midtown urbanite that seems to be missing in AS. .. and now I’m just brainstorming… but what about a music store… Read more »

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