The new owners of the Forum Peachtree Parkway, North American Properties (NAP) along with their partner Politan Group have plans to expand their partnership by opening a Politan Row food hall at the Forum.
Originally opened in 2002, the 500,000-square-foot, open-air lifestyle center is home to a mix of retail, restaurants, and office space. NAP acquired The Forum in March 2022 and since then the company has set into motion their new vision for the shopping center with the goal of making it a hub for shoppers and foodies alike.
“At The Forum, we see an opportunity to breathe new life into an overlooked property that’s still relevant enough to remain beloved by the community. This project is a perfect example of the types of investments we’re looking to make as part of our overall value-add strategy,” said Tim Perry, NAP managing partner.
The nearly 10,000-square-foot food hall will feature space for seven independent food and beverage concepts, a central Bar Politan, a private event venue, and an outdoor patio fronting the greenspace.
NAP also announced the Italian-inspired restaurant, Giulia, will occupy 1,720-square-foot of space on Forum Drive, next to Dermani Med Spa. Giulia will be a pasticceria and bakery serving handcrafted pastries, cakes, croissants, and sandwiches — as well as beverages such as espressos, macchiatos, and cappuccinos.
Politan Group has plans to activate an adjacent jewel box — a set of standalone buildings that will include a restaurant and wine bar presented by a brand that will be announced soon. While the chef lineup has yet to be finalized, it’s anticipated that the mix will include a few familiar faces from Politan Colony Square in Midtown along with some up-and-coming culinary talent.
Designs for the food hall are still in development yet the lead architect Bell-Butler, who designed Politan Row at Colony Square, plans on using similar materials used such as wood tones and leather along with some less urban yet glam aspects to its design.
Politan Row at The Forum is set to have front-of-house staff to help with anything from answering dining questions from guests and bussing tables to serving as consumer guides, ensuring quality service from start to finish.
The continuous success of the sister property of Politan Row at Colony Square is hoped to spread to the newest addition to the Politan Row line. The Politan Row at the Forum is set to start redevelopment in the summer of 2024.