Extended Days on Market: Turning Atlanta’s Real Estate Shift into Opportunity

Homes now average 32 days on the market, up from 24 days last year.
Photo: Official

In recent months, the Atlanta real estate market has shifted, bringing new opportunities for both buyers and sellers. Homes are spending a bit more time on the market – now averaging 32 days, up from 24 days last year, a 33.3 percent increase. But this change has its upsides, depending on whether you’re looking to buy or sell. Although the days on market (DOM) have increased, Atlanta’s real estate market remains highly active, with homes still selling relatively quickly compared to national averages. This uptick in DOM reflects a more balanced pace but doesn’t indicate a slowdown in demand, keeping the market competitive for both buyers and sellers.

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For those looking to buy, this extended time on the market can work to your advantage. When homes don’t sell as quickly, sellers might be more willing to negotiate. This could mean you have a better chance to make offers below the asking price or ask for extras like repairs or help with closing costs. The longer days on the market might also suggest the market is cooling off a bit, giving you more options and less pressure to make quick decisions.

The increase in available listings – up 15.6 percent from last year – means more choices for buyers. With the slower pace of sales, you have more time to find a home that truly fits your needs. This added inventory also boosts your bargaining power when it comes to price and terms.

For sellers, while homes are taking longer to sell, there’s still plenty of room for success with a strategic approach. It might be time to reassess your pricing or make a few updates to attract the right buyers. With inventory up by 56.3 percent from last year, standing out in a competitive market is key. By setting the right price from the start and ensuring your home is in great condition, you can capture buyer interest. 

To avoid having your home sit on the market for too long, it’s essential to price it right from the start. Overpricing can turn buyers away, especially with so many options available. Keeping your home in top shape – inside and out – can also make a big difference. Simple updates, good staging, and professional photos can help draw more interest and lead to quicker offers.

The current shift in the market signals new possibilities for both sides. Buyers benefit from more options and increased negotiating power, while sellers can still find success by staying flexible and realistic. Whether you’re buying or selling, being aware of these trends will help you make the most of Atlanta’s evolving real estate landscape.

Harry Norman, REALTORS®

Harry Norman, REALTORS®

Harry Norman, REALTORS® is partnering with What Now Atlanta to bring you the real estate scoop. As the original residential brokerage of Atlanta, and backed by over 90 years of experience, we know Atlanta and the homes that make it special. Whether it’s a multi-million-dollar luxury mansion, a regal estate, or a chic inner-city loft, we’ll showcase outstanding homes, along with trends and insights on the market.

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