Pepper Boxing will be coming to Spring Quarter, a mixed-use development transforming a city block in Midtown.
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The boxing studio will be on the ground floor of a luxury apartment tower called Sora, national developer Portman announced in a press release. This is the first retail tenant announced for Spring Quarter.
Set to open during the winter, this will be Pepper Boxing’s third location in Atlanta, following one in Buckhead and another in The Battery.
“We are always seeking out quality, Class-A real estate to put down roots,” CEO and founder of Pepper Boxing, Alexander “Pepper” Kaufman said in the press release. “Spring Quarter offers an unparalleled opportunity to establish a presence in the heart of Midtown, Atlanta’s hottest neighborhood. I’ve always admired the entrepreneurial spirit that dwells in Atlanta and couldn’t be more thrilled to continue expanding our brand in this city – an important step toward our goal of ensuring Pepper Boxing is a nationally recognized name in the fitness world.”
Pepper Boxing’s space at Spring Quarter will be 3,650 square feet. The fitness studio offers boxing and weight training through bootcamp classes and private training, with a signature circular bag layout that allows for unobstructed instruction.
“The sheer density of the area made midtown Atlanta a perfect third location,” Kaufman told What Now Atlanta in an email. “When we mapped the area, we saw a red hot zone filled with young, successful Atlantians with a thirst for fitness.”
He said that for now they are probably done opening locations in metro Atlanta, although he wouldn’t be opposed to a location in Roswell or Alpharetta if the right opportunity came along.
Sora is a 30-story, 370-unit luxury residential building. Pre-leasing efforts are underway with national management company Bozzuto, according to the press release. In addition to the retail and residential aspects, Spring Quarter also includes 1020 Spring, a Class-A office tower. The entire project, anchored by the historic H.M. Patterson Home and Gardens, is expected to be delivered in Q3 of 2024.
[Editor’s note: This article has been updated with comments from Kaufman.]