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Third & Urban Names Its Beltline Project ‘Common Ground,’ Reveals Tenants

Bazati Hall, a European and Latin-inspired brasserie with eight artesian shops, and 'rooftop champagne and cocktail bar' Estrella are the newest additions.

Bazati Hall, a European and Latin-inspired brasserie with eight artesian shops, and ‘rooftop champagne and cocktail bar’ Estrella are the newest additions.

Third & Urban, a real estate development and investment firm, has named its latest development on the Atlanta BeltLine’s Eastside Trail, Common Ground, at 550 Somerset Terrace NE.

Slated for a fall 2017 opening, the property will feature two new restaurant concepts from The Diligence Company and a brewery from New Realm Brewing Company.

In addition, Third & Urban is now offering over 34,000 square feet of office lofts and retail space for lease at Common Ground.

The development will repurpose the former Western Electric Company facility in Poncey-Highland.

“Many buildings have historically had their back turned to the BeltLine. The trail is now one of Atlanta’s greatest physical assets, and this project is intended to face and embrace the BeltLine perhaps more than any other to date,” Pierce Lancaster, partner at Third & Urban, said in a press release Tuesday.

“We’ve designed a very visible, porous façade with outdoor patios and rooftop uses that interact heavily with the trail.”

The Diligence Company will lease a total of 12,500 square feet at Common Ground to open Bazati Hall, a European and Latin-inspired brasserie with eight artesian shops, and Estrella, a “rooftop champagne and cocktail bar” focusing on small plates with an atmosphere influenced by Miami and Paris.

“There are three primary reasons that we chose to launch out of Common Ground,” C. Scott Wilkins, one of the owners of The Diligence Company, in an email told What Now Atlanta.

“Firstly, the location is fantastic, the character of the building is consistent with our vision for Bazati Hall and the level of quality, professionalism and detail that the developers, Third & Urban, bring to the overall project.”

Former Stone Brewing brewmaster Mitch Steele, along with partners Carey Falcone and Bob Powers, will open New Realm Brewing Company, an American craft brewery featuring a 20,000-square-foot brewhouse, 3,000-square-foot restaurant with rooftop patio, Atlanta BeltLine-facing beer garden and a tour center with tasting rooms.

Common Ground plans to feature a “pop-up retail component” located on an outdoor platform north of the building, adjacent to the Atlanta BeltLine.

The planned space will house a series of repurposed shipping containers featuring a rotating calendar of regional and national merchants offering unique products.

Architecture firm ai3 is leading design for the development and New Realm Brewing spaces.

Place Maker Design is the architecture firm for The Diligence Company’s concepts.

What Now Atlanta Partner Southern Choice Construction is the contractor for the development and The Diligence Company’s concepts.

Choate Construction is the contractor for New Realm Brewing.

Caleb J. Spivak

Caleb J. Spivak (CJS) is the Founder of What Now Atlanta (WNA). He was featured in The New York Times, Creative Loafing's "20 People to Watch," named "Lifestyle Blogger You Need To Know" by Rolling Out Magazine and highlighted as Atlanta's Metropolitan Male in fashion magazine, 944. WNA has been named "Best of Atlanta" by Creative Loafing, and Atlanta and Jezebel Magazines.

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2 Comments

  1. Please respect the neighborhood and understand where you are reporting… Common Ground is located in Poncey-Highland not Old Fourth Ward!!

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