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Selig’s The Works development come October 2022 will be home to Taste Wine Bar and Market, according to a press release Monday. Created and curated by Ben Ferris, native Atlantan and former Napa winemaker and sommelier, Taste Wine Bar and Market will feature a selection of wines and artisan food options, including made-to-order sandwiches, salads, and choose-your-own charcuterie boards.
“With the swipe of a pre-paid card, wine-lovers will be able to choose from 48 wines from around the world, delivered to them from state-of-the-art, self-serve Enomatic® Wine Dispensers,” according to the release.
Customers can choose from a taste (1.5 oz), a full glass, or a carafe. Once they choose their favorite wines, they can purchase it from the market to enjoy at any time. Taste will be located at 202B Chattahoochee Row at The Works in a 2,000 square-foot space, featuring an indoor/outdoor seating area for guests to enjoy the seasonally-curated wine selection and artisan food as well as a wine market. Take-home food options will also be available.
“I spent most of my 20s and 30s in wine country learning from some of the most experienced and revered winemakers in the world, and this experience fueled my passion for sharing the art and science of fine wine,” Ferris said in the release. “My experience has shown me every side of the business, but my favorite aspect by far is being able to help people find incredible wines across any price point they can appreciate and enjoy in a welcoming space.”
Returning home to Atlanta after nearly a decade working for estates in Napa, Sonoma, Washington State and even Australia, Ferris saw first-hand how diverse the wine market has become.
“My goal is to introduce a new approach that takes the pretentiousness, intimidation,
and confusion out of wine tasting and buying,” Ferris said. “Consumers are interested in learning about wine and their individual preferences, but they may not have access to a wide range of wines to taste before they buy. As a result, buyers are going in blind or are limiting their experiences to the wines they know.”
Ferris Monday told What Now Atlanta Taste Wine Bar could open a total of three to five locations in the metro area and that he is “considering” out of state opportunities as well. “Ultimately, we think this is a concept that is long overdue in the Atlanta market, and elsewhere, so we’re thrilled to bring this to life for our future customers.”