Hilton Worldwide in February is set to unveil “Signia Hilton,” a new concept from the company positioned as a “premiere meetings and events brand.”
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Atlanta is one of several markets where the hotel is expected to break ground as early as 2019, the Atlanta Business Chronicle (ABC) Tuesday first reported (paywall).
A trademark for the brand was filed in January 2018.
The Signia Hilton will be built at the Georgia World Congress Center (GWCC) where the Georgia Dome once stood.
Hilton Worldwide representatives announced the news at a Georgia World Congress Center Authority (GWCCA) meeting Tuesday.
GWCCA is the state agency that manages the center.
In August 2017 GWCCA published “Vision 2020” which included plans for a convention hotel at the site.
At the time of publishing, the hotel flag had not yet been revealed.
Signia Hilton Atlanta could boast 1,001 rooms across some 30 floors, according to the ABC.
There would also be 75,000 square feet of meeting space.
GWCCA would oversee the state-funded Signia Hilton which is expected to receive already-approved bonds totaling $400 million.
Drew Co., a Boston-based company, will be the hotel’s developer.
The architect is Gensler and Skanska is the general contractor.
Click here to read the ABC’s thoughtful report in its entirety (paywall.)