Nike Opening 12,000-Square-Foot Atlantic Station Factory Outlet

New retail store, the 'first of its kind' in metro Atlanta, will mostly offer close-out or overrun products that will be sold 'at an affordable price.'
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Atlantic Station on Monday announced the addition of a 12,000-square-foot Nike Factory Store, at 1381 Market Street NW, which will be the “first of its kind” in metro Atlanta for the footwear, apparel, and equipment retailer. It is slated to open in fall 2020 in the former Bodies: The Exhibition space.

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“Since the start of its transformation, Atlantic Station has seen investment from both local and national favorites attracted to the approachable, consumer-friendly environment we are creating,” Nick Garzia, director of retail leasing at Hines, Atlantic Station’s owner, said in the release. “The addition of Nike further proves that Atlantic Station is the central hub for retail, dining, and entertainment in Midtown Atlanta with diverse options for each of our consumers. We’re excited to welcome Nike to the property and continue to bring brands of similar caliber to the in-town market.” 

The Nike Factory Store at Atlantic Station will carry a varied selection of Nike branded footwear, apparel, and equipment. The majority of the products will be close-out or overrun products that will be sold at an affordable price. The new Nike Factory Store joins Atlantic Station’s health and wellness-focused retailers and destinations, including the recently opened Atlanta Falcons & Atlanta Team Store as well as Athleta, The Athlete’s Foot, LA Fitness, atl kula, and Bowlero, which is also slated to open this fall.  

The announcement of Nike joining the Atlantic Station community is the latest tenant announcement accompanied by the recent grand opening of SriThai Kitchen and Sushi Bar and Tiny Doors ATL’s studio.

Atlantic Station is completing its major property transformation which includes the completion of its new greenspace, Atlantic Green, as well as the continued openings of new retail, dining, and entertainment offerings throughout 2020 including HobNob.

Caleb J. Spivak

Caleb J. Spivak (CJS) is the Founder of What Now Media Group, Inc., the publisher of What Now Atlanta and What Now Los Angeles.
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3 months ago

So… I guess the bodies exhibit isn’t re-opening???

3 months ago
Reply to  eRosewater

Nike is using them for their mannequins.

Mark A
3 months ago

Well…. Tbh it’s a smart move since there’s a fairly large LA fitness right there

3 months ago

When will it official open to public

3 months ago

Marketed as an outlet store that will have the usual retail prices like all the other “outlet” stores do these days. Wonder if the store will be tailored to the existing neighborhood

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