Marta Hosting Virtual Workshop to Discuss Transit Pilot Program

MARTA Reach is a pilot service designed to connect bus and rail riders.
Source: Official

The Metropolitan Atlanta Rapid Transit Authority (MARTA) is hosting a virtual rider workshop for MARTA Reach, a six-month pilot rideshare service designed to connect riders to-and-from MARTA bus and rail. In partnership with Georgia Tech, MARTA Reach will test how on-demand shuttles can be used to make it easier and faster for customers to get to their destinations using MARTA and help minimize waiting and walking. 

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The virtual workshop is scheduled for Tuesday, February 8, 2022, from 6:30 to 8:00 pm and is accessed through Zoom here.

MARTA and Tech representatives will present information on how the service will work, where it will operate, and how to use it.

As stated in a press release, “exploring first- and last-mile connectivity options is important in providing transit service that meets the needs of everyone in metro Atlanta,” said MARTA Interim General Manager Collie Greenwood. “This pilot program will test the system’s efficiency and provide information on whether a large-scale version would work across MARTA’s service area as we undertake a comprehensive redesign of our bus network.”   

MARTA Reach launches Tuesday, March 1, in West Atlanta, Belvedere, and Gillem Logistics Center and costs the same as a MARTA fare, $2.50. The service runs from 6 am until 7 pm Monday through Friday and is a ridesharing service, meaning other passengers may be picked up and dropped off during your trip. According to MARTA documents, additional details of a launch event to be held in late February will be shared soon.

MARTA and Georgia Tech Research Cooperation received a $1 million grant last fall from the U.S. National Science Foundation to pilot the program.

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Dr. Anita Archambeau

Dr. Anita Archambeau

Anita Archambeau, DPA AICP, is a freelance writer, adjunct professor, and consulting urban planner. She has over 25 years of community and economic development experience in local government. When she’s not working, you can find her exploring local craft breweries, walking her two beagles, or traveling to visit her adult children living in New York City and Minneapolis.
Dr. Anita Archambeau

Dr. Anita Archambeau

Anita Archambeau, DPA AICP, is a freelance writer, adjunct professor, and consulting urban planner. She has over 25 years of community and economic development experience in local government. When she’s not working, you can find her exploring local craft breweries, walking her two beagles, or traveling to visit her adult children living in New York City and Minneapolis.

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2 Responses

  1. Rehabbing and promoting development around the existing station is great, but how about extending the Green Line up to Riverside – preferably to Bolton and Marietta?

  2. “MARTA’s commitment to providing deeper affordability, ensures that 30 percent of residential units included in the TOD be made available for people earning 80 to 120 percent of the Area Median Household Income by Zip Code.”

    Is “affordable housing” considered housing for people earning 1.2 times the average income for an area? You’re saying that MARTA is committed to keeping 30% of the units at a cost that would be HIGHER than the average income?

    How is that providing affordable housing… Seems like the stat should be “MARTA’s commitment to provided 80% of units at 30 to 70% of the Area Median Household Income by Zip Code.”

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