Partner With What Now Atlanta To Take Your Business To The Next Level.

Standout From Your Competition As A Preferred Partner.

What Now Atlanta is partnering with one organization per industry to create a resource directory for small and midsize businesses.

Apply to become a Preferred Partner and instantly start benefiting from these B2B Marketing opportunities:


  • Get access to decision makers of new businesses to sell your products & services to them before they open with our Pre-Opening B2B Sales Leads.


  • Get credibility with an endorsement from What Now Atlanta. Look for the "verified" badge.


  • Get noticed through advertising, an interactive digital profile, and unlimited blogging.

Only one Preferred Partner "slot" per industry available. Claim yours before your competition does!

Partners include brands like PNC Bank, ADT Security, and Zifty. View the entire directory here.

Get Access To Decision Makers Before They Open.

Don’t let your competitors contact our leads before you do.

100% of our Pre-Opening B2B Sales Leads include key contact information for yet-to-open small businesses (restaurants, retailers).

Since What Now Atlanta breaks restaurant, retail, and real estate news, we're the first to discover new prospects and connect them to our Partners well before traditional lead generation providers (Partners get a minimum 12HR lead-time.)

Each Pre-Opening B2B Sales Lead Includes:

  • A Decision Maker (CEO, COO, CMO.)
  • Decision Maker’s Email Address(es)
  • Decision Maker’s Direct Phone Number (Cell, Office)
  • The new or growing business’ physical address

Receive up to 40+ Pre-Opening B2B Sales Leads per month sent directly to your email.

Get Credibility As The Leader In Your Industry.

Get listed with partners like PNC Bank, ZiftyADT Security Services, and Steven Johnson Studio. These partners are already benefiting from being the first to know.

Preferred Partners Eligibility:

What Now Atlanta partners with one organization per industry that demonstrates unmatched excellence in their service to small and midsize businesses. We expect our partners to deliver the highest possible experience in their respective fields to earn our endorsement and referral.

Approved partners meet the following criteria:

  • Community Focus: a majority of your clients are Atlanta-based.
  • Customer Advocacy: does what is bets for the customer, always.
  • Innovation Flexibility: tirelessly looks for ways to enhance products and services in the clients' best interest.
  • Entrepreneurial Ethic: is willing to take risks for their clients.
  • Years In Business: Strong roots. Minimum 5 years required.

If you’d like to explore becoming a What Now Atlanta Preferred Partner and unlock our B2B Marketing opportunities, please contact us. If you are interested in receiving our Premium Business Leads, but don’t meet the criteria above, click here.

B2B Business Directory

Only one Preferred Partner "slot" per industry available. Claim yours before your competition does!

Get Noticed With Our B2B Marketing Opportunities.

  • A dedicated microsite on the What Now Atlanta website with unlimited users.
  • We provide analytics in your dashboard so you can track who’s visiting your page.
  • The ability to blog to the What Now Atlanta platform. Reach our 1.2 million readers!
  • Profiles are a one-stop shop for all of your business’ social media and review sites.
  • There’s a fully-customizable media gallery!
  • You’ll get rotating AD space on the WNA homepage created automatically using the content from your profile.
  • A Unique What Now Atlanta URL. Visit PNCBank.WhatNowAtlanta.com as an example.

Only one Preferred Partner "slot" per industry available. Claim yours before your competition does!

You're The First To Know Because We're The First To Know.

Here’s how we create our Pre-Opening B2B Sales Leads:

  • What Now Atlanta (WNA) harvests business prospects (who’s opening, growing, and expanding) through official City permit filings, real estate insider information, reader tips, and community outreach.
  • WNA analysts filter harvested business prospects and vets them for credibility. Non-credible prospects are disposed while credible prospects are submitted to our news researchers for business development information.
  • Our news researchers convert credible prospects (30 per month on average) into actionable sales intelligence with key contact information like CEO cell numbers and email addresses.
  • WNA electronically disseminates loaded business intelligence to Preferred Partners via the P3 Dashboard and email in real-time in the form of a “First Look.”
  • Preferred Partners get a minimum 12 hours “insider time” with each First Look before the information is converted into a breaking news story for publishing.

Only one Preferred Partner "slot" per industry available. Claim yours before your competition does!

Coming soon: Direct integration with leading CRM softwares like Salesforce.
Please note: Preferred Partners are limited to ONE per industry and are approved based on community focus, customer advocacy, innovation flexibility, entrepreneurial ethic and years in business.