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Edge Nears Completion, Announces New Amenities Including Palm Tree Oasis

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Edge Nears Completion, Announces New Amenities Including Palm Tree Oasis

A nine-story mural created by four Atlanta artists is also planned for the project.

North American Properties (NAP) this week announced its newest mixed-use community Edge on The Beltline will welcome its first residents and unveil a prominent art installation ahead of the holidays.

First move-ins for the development, at 670 DeKalb Ave NE, are planned for December alongside a nine-story work of art.

The unveiling of its 90’ x 90’ mural will also serve as the opening of the newest section of the Beltline’s Eastside trail connecting Edgewood Avenue to Dekalb Avenue.

Four Atlanta artists are behind the installation including Molly Rose Freeman, Lela Brunet Raymond, Laura Vela, and Lauren Pallotta Stumberg.

Stumberg curated this all-female artist team.

“This process has been a true collaboration, from the initial sketches to the final design," Stumberg said in a prepared statement.

"The folks at NAP gave us their vision for Edge, and we were free to interpret that through our combined creative lens. What I especially love about this piece is that you will be able to see each artist’s distinct style within the larger composition, without it seeming incongruous. In my opinion that is the hallmark of a successful collaboration...”

Edge on The Beltline will also feature a collection of large metal sculptures curated by one of the original founders of Mellow Mushroom, Banks Weinstein.

Another design feature of the mixed-use community is the resort-style heated pool in a "tropical oasis" courtyard setting, featuring two-dozen palm trees reaching up two stories tall.

Other outdoor resident amenities will feature a rooftop Beltline overlook patio with soft seating and games, fire pits and grills for entertaining.

With overall construction slated to be completed in July 2019, the community will feature 350 multifamily apartments, 10 percent of which will be dedicated to workforce housing, along with 27,000 square feet of retail, dining and loft office space fronting the Beltline.

The dining experience at Edge will include Cold Beer, a 10,000-square-foot restaurant and rooftop patio by former Top Chef contestant and famed Atlanta restaurateur Kevin Gillespie

Edge will also include a 3,300-square-foot Shake Shack, marking Atlanta’s second location and the first along the Beltline.

Revelator Coffee will also open a new wine bar concept, Hazel Jane’s Wine & Coffee, that will be operated under the direction of sommelier Melissa Davis of Staplehouse and Cakes & Ale restaurants.

Vantage Realty Partners, the firm handling the retail leasing component of the project, will soon announce another "first-to-market retailer" for the project in the coming months.

Edge on The Beltline Updated Rendering 1
Rendering: Official
Edge on The Beltline Updated Rendering 2
Rendering: Official
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Caleb Spivak

Caleb J. Spivak (CJS) is the Founder of What Now Atlanta (WNA). He was featured in The New York Times, Creative Loafing's "20 People to Watch," named "Lifestyle Blogger You Need To Know" by Rolling Out Magazine and highlighted as Atlanta's Metropolitan Male in fashion magazine, 944. WNA has been named "Best of Atlanta" by Creative Loafing, and Atlanta and Jezebel Magazines.

2 responses to “Edge Nears Completion, Announces New Amenities Including Palm Tree Oasis

  1. In a post of June 2017 announcing this development the company stated that 30% of the housing would be designated as workforce priced. Now it's 10%. What happened?

    1. Scott, here's a statement from NAP:

      "The percentage of affordable housing at Edge hasn’t changed. The property NAP purchased from Atlanta BeltLine, Inc. (ABI) required 20 percent affordable housing. NAP took it a step further and increased the designation to 30 percent of the housing component on ABI’s property to be affordable. This number hasn’t changed. However, the entire Edge development is comprised of an assemblage of 4 other parcels besides what was purchased from ABI. When you take the 30 percent affordable related to the ABI parcel and average that count over the total number of units for the 5 parcels, it works out to a little over 10 percent for the development."

      ~ CJS

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