Burn by Rocky Patel will debut its cigar lounge in The Battery Atlanta on May 11.
The 5,000-square-foot Burn By Rocky Patel during its first day Saturday will host a grand opening event from 12 p.m. to 2 a.m.
“Burn by Rocky Patel is an evolution in cigar lounges designed for those who enjoy fine cigars, premium spirits, delectable cuisine, and trendy music,” the company Friday said in a Facebook grand opening announcement.
The cigar lounge, at 900 Battery Park Avenue SE Suite 1000, is owned and operated by Rocky Patel, the founder of Rocky Patel Premium Cigars.
Rocky Patel Premium Cigars is a cigar and accessories brand headquartered in Bonita Springs, Florida, with manufacturing operations in Nicaragua and Honduras.
The company’s goal is to provide the everyday cigar enthusiast with a smoking experience befitting the luxury lifestyle for which Rocky Patel himself is known.
“We’re changing how people are looking at cigars bars,” Patel said in the announcement.
“Burn will speak to a different dynamic of people. We are bringing new types of people into the premium cigar category, including women, young men, and future business leaders.”
Burn by Rocky Patel will be open daily Sunday through Wednesday from 12 p.m. to 12 a.m. and Thursday through Saturday 12 p.m. to 2 a.m.
It has two patios and a fireplace and is the company’s fourth location in the country.
Patel’s inaugural location opened in Naples, Florida in 2010.