Brooklyn-Based BK Lobster Announces Expansion to Atlanta

Franchise specializing in lobster rolls will open later this year in the Viewpoint condo tower

There is an update to this post: BK Lobster is Going Big in ATL

Brooklyn-Based BK Lobster Announces Expansion to Atlanta
Photo: Official

BK Lobster is reportedly set to expand the franchise further south and open a new location in Midtown, according to the company’s social media.

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BK Lobster posted on Facebook earlier this year that it is “signed, sealed and delivered,” to move to 855 Peachtree Street, where the Viewpoint Condominiums are located. 

Already with multiple locations in New York, the franchise specializes in all kinds of lobster rolls and prides itself as both casual and upscale dining experience.

BK Lobster bills itself as a “fast-casual meets luxury restaurant franchise.” Based in Brooklyn, NY, its menu is designed around lobster rolls using “the finest” lobster from Maine — including a decedent, “24K Golden Lobster Roll,” pictured below.

“This new restaurant franchise is set to change the landscape of seafood dining by providing instant name recognition and built-in marketing to business owners who purchase the right to own and operate a BK Lobster,” according to a press announcement at the time of the restaurant’s foray into franchising in 2019.

“With all of my restaurant franchise experience, I decided to fill a void and create an opportunity in Brooklyn to create the concept, ‘BK Lobster,’ the lobster roll shop from Brooklyn to beyond,” CEO and Founder Rodney Bonds said. “As a veteran of the franchise industry, I am thrilled to offer an exciting business opportunity for foodies. BK Lobster is uniquely positioned in the fast-casual arena, and we know that residents will love our approach to serving quick lobsters in a luxurious setting.”

What Now Atlanta attempted to reach out to Bonds but did not hear back in time of publication.

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Photo: Official

Alex Zorn

Alex is a Denver-based reporter with five years of experience as a news reporter and several daily and weekly newspapers on the Colorado Western Slope, including The Grand Junction Daily Sentinel, The Rifle Citizen Telegram and The Glenwood Springs Post Independent. His beat coverage has ranged from crime and courts to health coverage during the COVID-19 pandemic. In his free time, he enjoys skiing down the Colorado slopes and tuning in to the latest Netflix crime drama.

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