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[Renderings] Brock Built Proposes ‘Westside Yards’ For English Avenue, Seeks Rezoning

If approved, the project would include restaurant, retail, office, hotel, and residential components totaling 1.3 million square feet.

Brock Built Homes in partnership with DeFoor Ventures and Sixty West Thursday presented plans for Westside Yards to residents of English Avenue where the mixed-use development would be located.

Westside Yards calls for 1.3 million square feet of space across an 18.16-acre site, according to plans shared with What Now Atlanta (WNA) Tuesday.

Here’s the breakdown (subject to change): restaurant/retail (135,000 square feet), office (302,000 square feet), a 120-room hotel, 40 townhomes and 650 multifamily units.

“Sixty West, DeFoor Ventures and Brock Built Homes are excited to bring a project of this magnitude to the Westside,” Adam Brock, a partner at Brock Built, in an email told What Now Atlanta Wednesday.

“This will be a catalyst development for the Hollowell corridor, facilitating connectivity over the railroad. For far too long, the Westside has been overlooked and under utilized. Understanding the interest in the market, with vacancy rates as low as 6%, we believe the time is now. “

Brock Built seeks to rezone the site near the intersection of Donald Lee Hollowell Parkway NW and Northside Drive, at 776 Echo Street NW.

The current zoning is Mixed Residential Commercial/BeltLine Overlay (MRC-3-C/BL) and Heavy Industrial/BeltLine Overlay (I-2/BL).

The desired zoning is Mixed Residential Commercial/BeltLine Overlay (MRC-3/BL), according to Brock Built’s rezoning application, filed with the City of Atlanta late-March.

A rezoning hearing at City Hall is scheduled for June 7, 2018.

Developing…

Westside Yards Conceptual Site Plan
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Conceptual site plan: Official
Westside Yards - Rendering 1
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Rendering: Official
Westside Yards - Rendering 2
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Rendering: Official
Westside Yards - Rendering 3
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Rendering: Official

Caleb J. Spivak

Caleb J. Spivak (CJS) is the Founder of What Now Atlanta (WNA). He was featured in The New York Times, Creative Loafing's "20 People to Watch," named "Lifestyle Blogger You Need To Know" by Rolling Out Magazine and highlighted as Atlanta's Metropolitan Male in fashion magazine, 944. WNA has been named "Best of Atlanta" by Creative Loafing, and Atlanta and Jezebel Magazines.

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7 Comments

  1. As a Westside Atlanta resident I am elated by this proposal and other proposed projects for the area. Bring it on!

    Hopefully any and everybody associated with the Atlanta City Council, the Zoning Board and the Mayor’s Office (including Planning Commissioner Keane) will read my post. This needs to move forward. The Westside of Atlanta is starving for (re) development. That’s why I support Mayor Bottoms visions for a more inclusive and equally “amenitized” Atlanta.

    I pray that this project and others get approved and built! This needs to happen in this real estate cycle.

    @Honorable Ivory Lee Young & @Honorable Able Mable Thomas I PRAY that you see that this happens.

  2. I also live in vine city/English avenue and as much as I would love to have amenities for the neighborhood I have major concerns regarding the influx over traffic to the immediate surroundings. Problems are already obvious and building a “Atlantic Station LITE” without developing real light rail solutions will only clog up yet another area of the city. Add on the bell quarry development which can only be accessed through this area and also with no railline and you are about to cripple traffic for anyone living near this area. Infrasctructure should be established first and not in hindsight!

    1. Ideally I agree that “Infrastructure should be established first and not in hindsight” however this is Atlanta, if we waited for the right transit infrastructure for all significant projects, we unfortunately might have to wait years and even decades before anything can get done. Every time there is a big proposal, you will have a crowd against it, almost always with the same reasoning “influx over traffic”. Atlanta is a metropolitan area nearing 6 million, its not a small town, we need projects like this to keep up with the growing demand in the city. Imagine every big development in the city was halted or reduced in scope significantly because of traffic concerns, nothing of significance would ever get done. Traffic is a necessary evil we have to deal with, and hopefully soon afterwards a well thought out major transit expansion gets underway. At least this development seems to be very urban and engaging with the street.

  3. Will Jeffrey Brock be out of prison in time for the development to kick off?

  4. Does anyone know where the official renderings are for the second half of the Brock Built and Defoor Venture (the one on top of the Bankhead Railway Services property, near the quarry)? They are clearing four acres of trees and dropping a giant parking deck that faces existing residents, not cool.

  5. For those who are happy with this proposal, I encourage you to talk with the longtime residents of English Avenue. Learn about the neighborhood and what it really needs. This proposed development does nothing for the neighborhood, it only makes way for more land to be opened for useless projects such as this, and forces families to move.

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