Third Atlanta-Area Blaze Pizza Planned For Fuqua’s Northside & 17th Project

The mixed-use development will offer 'ample parking' which is a 'huge requirement' for the quick-service pizza franchise.

UPDATE (Sept. 10, 2018): Blaze Pizza West Midtown To Open Thursday, Dish Out Free Pies Friday

Blaze Pizza franchisee Blazing South is wasting no time opening Atlanta-area locations of the quick-service pizza concept.

The franchise group, owned and operated by Carl Hoover, retains the rights to Georgia and is taking the market by storm.

Hoover’s team recently inked a deal with Fuqua to open Blazing South’s third Atlanta-area location in the developer’s forthcoming Northside & 17th development, at 1299 Northside Drive.

The new Blaze Pizza—which joins recently-opened locations in Cumberland and Decatur—will be situated in one of the development’s end-cap spaces with a patio, Hoover Monday told What Now Atlanta in a telephone interview.

“Ample parking is a huge requirement for a Blaze-type concept,” Hoover said. [Northside & 17th] is going to have great parking and that whole development’s going to be really successful.”

Hoover expects to gain access to his space in the development sometime in April or May 2018. That puts the opening of the new Blaze Pizza sometime in “mid-summer,” he said.

Blazing South could open as many as three to five new locations in 2018.

“We’ve got plans to be big, but the Blaze concept isn’t one that has to be on every street corner. We want to be in high-profile areas only.”

The formula for identifying the perfect location for a Blaze Pizza is easy but hard to come by, according to Hoover.

“Visibility plus accessible parking.”

In the Northside & 17th development, Blaze Pizza will join Chipotle, Zaxby’s, a large storage facility, and Kroger. McCalister’s Deli and Dunkin’ Donuts are also rumored for the development.

Blaze Pizza Akers Mill Square
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Blazing South’s Akers Mill Square Blaze Pizza | Photo: Blazing South

Caleb J. Spivak

Caleb J. Spivak (CJS) is the Founder of What Now Atlanta (WNA). He was featured in The New York Times, Creative Loafing's "20 People to Watch," named "Lifestyle Blogger You Need To Know" by Rolling Out Magazine and highlighted as Atlanta's Metropolitan Male in fashion magazine, 944. WNA has been named "Best of Atlanta" by Creative Loafing, and Atlanta and Jezebel Magazines.

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  1. The fact that then franchiser is happy about ample parking is ridiculous. This entire development is a disgrace to Midtown Atlanta, Atlantic Station, and all of the other high density development that has already taken place. This entire project reads like something that should be in Kennesaw or Woodstock, not Atlanta. They literally took a parcel of land, with arguably some of the best skyline views of Atlanta, and built of f@#&#ng storage facility (where there are 4 others in a .50 mile radius) and basic suburban shops. Nothing unique, nothing special about this, just a suburban strip center development by Fuqua. I blame the city for allowing this type of blasphemous design and zoning allowance to take place. The only thing of value is the grocery store, and there should have been below grade/hidden parking required in the design.

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