On the heels of its first anniversary in Atlanta, Bad Axe Throwing is already expanding.
The Canada-based axe-chucking company is relocating its year-old facility to a larger space nearby to accommodate increased market demand.
Bad Axe Throwing currently occupies a 2,000-square-foot space, at 1356 English Street NW, in the Blandtown neighborhood of Atlanta.
In its new home, at 1257 Marietta Blvd NW, the company will quadruple its size to 8,000 square feet.
“Atlanta has been a great market for us,” Mario Zelaya, founder and CEO of Bad Axe Throwing, in a telephone interview Tuesday told What Now Atlanta.
During the move, Zelaya doesn’t expect any downtime.
“Both locations will remain open simultaneously during the transition.”
Replacing an industrial warehouse formerly used for carpet-cutting, Bad Axe Throwing’s new Atlanta home will be a “mix of modern and industrial.”
Old wooden floors are going to be kept and refinished and the ceilings are “extremely high.”
There will be room for 250 guests at any time.
The additional space will also allow for a beer and wine component.
Food could be added if the laws surrounding alcohol require it, according to Zelaya.
But food will never be the focus.
“We will adapt to whatever the market requires,” Zelaya said.
“But people aren’t coming to us for amazing hamburgers. They’re coming to throw axes and drink. So food won’t be something we’ll strongly push unless it’s absolutely required.”