Another Insomnia Cookies Coming to Georgia

The late-night spot for sweet treats is reportedly planned for Carrollton.
Another Insomnia Cookies Coming to Georgia
Photo: Official

College students in Carrollton might soon have another option for late-night bites, with a national cookie company known for delivery late into the a.m. coming to the city.

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Insomnia Cookies has signed a lease for a 1,400-square-foot space at 120 Cunningham Drive near the University of West Georgia campus, The City Menus first reported. The late-night bakery could be open at the beginning of 2025.

Seth Berkowitz started Insomnia Cookies from his dorm room at the University of Pennsylvania in 2003.

The menu includes a variety of cookies, from the classic (like chocolate chunk, sugar and snickerdoodle) to the deluxe (think confetti, s’mores and chocolate peanut butter cup). They also offer brownies, ice cream, ice cream sandwiches and cookie cakes. The stores are known for late-night delivery, with some stores delivering until 3 a.m.

Insomnia Cookies expects 2024 to be the brand’s biggest year for new store openings, amid the recent opening of their 300th location. With help from a new partnership with Verlinvest and Mistral Equity Partners, the company plans to open more than 1,800 locations in the U.S. in the next decade, for now, all expected to be corporate-owned; Insomnia Cookies does not offer franchising.

There are currently eight Insomnia Cookie locations in Georgia. The first opened in Athens near the University of Georgia in August 2013, consistent with the brand’s affinity for opening near college campuses.

Libby Allnatt

Libby Allnatt

Libby Allnatt is the Editor/Reporter for What Now Atlanta. She has been in the journalism industry since graduating from Arizona State University's Walter Cronkite School of Journalism and Mass Communication, gathering experience in copy editing, writing and social media. With a passion for helping people find their new favorite places, Libby enjoys highlighting small businesses, trying new coffee shops and exploring a city's signature spots. Originally from Salt Lake City, she loves discovering all the Peach State has to offer.
Libby Allnatt

Libby Allnatt

Libby Allnatt is the Editor/Reporter for What Now Atlanta. She has been in the journalism industry since graduating from Arizona State University's Walter Cronkite School of Journalism and Mass Communication, gathering experience in copy editing, writing and social media. With a passion for helping people find their new favorite places, Libby enjoys highlighting small businesses, trying new coffee shops and exploring a city's signature spots. Originally from Salt Lake City, she loves discovering all the Peach State has to offer.

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