Alliance Residential Company Opens Broadstone Junction in Historic Norcross

Loft and flat-style apartment complex is located on a 12-acre site that was previously the headquarters of WestRock packaging company.

Alliance Residential Company has opened its Broadstone Junction project, the firm’s fifth development in the Atlanta area this year, according to a press release, including a forthcoming Westside outpost. Located in Historic Norcross, the loft and flat-style apartment complex is located on a 12-acre site that was previously the headquarters of WestRock packaging company.

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“As suburban downtowns evolve and grow, there is an increased expectation for walkable, upscale multifamily communities that offer small-town charm with downtown convenience,” Alliance Residential Company’s Southeast Managing Director Todd Oglesby said in the release. “The property’s unique adaptation of an underutilized development further instills our commitment to sustainability and resulted in an authentic, one-of-a-kind project that residents will feel proud to call home.”

Designed by Brock Hudgins Associates, the complex consists of 90 adaptive reuse loft-style rental units and two four-story buildings with 200 apartments running in size from 560 to 1,400 square feet. The complex has been recognized by the National Green Building Standard for its sustainable design.

Each unit features soaring windows and ceilings, wood plank-style or polished concrete flooring, farmhouse-inspired cabinetry, quartz countertops, and pendant lighting.

The complex itself offers amenities including a saltwater pool, grilling stations, a private clubroom with catering and on-site brewed coffee, a “Makerspace,” and a dedicated fitness building. Broadstone Junction also touts its one-half-acre community park as the crown jewel of the complex, an open green space available for public use.

Located at 500 Thrasher Street Northwest, the complex is two blocks south of downtown Historic Norcross, filled with restaurants and retail businesses.

Paul Kim

Paul Kim

Paul Kim is a senior at NYU studying Journalism and Public Policy with a minor in Food Studies. A Korean-Taiwanese American born and raised in Atlanta, Paul holds a special appreciation for the diverse food city that Atlanta has become in the last few years. Paul especially loves Korean food because they don't use cilantro in their dishes. Paul hates cilantro.
Paul Kim

Paul Kim

Paul Kim is a senior at NYU studying Journalism and Public Policy with a minor in Food Studies. A Korean-Taiwanese American born and raised in Atlanta, Paul holds a special appreciation for the diverse food city that Atlanta has become in the last few years. Paul especially loves Korean food because they don't use cilantro in their dishes. Paul hates cilantro.
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