BCBGMaxAzriaGroup Opening Herve Leger Woman’s Boutique At Lenox Mall
Herve Leger by Max Azria is opening in the Neiman Marcus Luxury Wing at Lenox Square Mall in Buckhead this Fall.
Taking corner space that is adjacent to Cartier and across the hall from Louis Vuitton, Herve Leger is opening in space that was most recently a temporary toy store and Bobby Jones Golf Store before that. Louis Vuitton sits empty across from the Herve Leger space, currently undergoing renovations (story here).
Herve Leger is a woman’s clothing boutique that offers ready-to-wear collections and was originally founded in 1985. In 1998, Herve Leger was acquired by BCBGMAXAZRIAGROUP. In early 2007 Azria relaunched the Herve Leger label with his own designs, which are worn by Kate Hudson, Diane Kruger, Beyonce Knowles, Rachel Bilson and Victoria Beckham.
Atlanta is just the beginning for Herve Leger. Other markets include London, Paris, Geneva, New York, Beverly Hills, San Francisco, West Palm Beach, Las Vegas, Aventura, Somerset Collection, Dallas, Singapore and on Sunset Boulevard and Melrose Avenue in West Hollywood. A second boutique is scheduled to open in Singapore in March 2010 at the Marina Bay Sands Resort.
Other recent developments in the Neiman Marcus Luxury Wing include a remodel at Kate Spade New York, the closing of Calvin Klein on the upper level and of course, Pure Denim is still marching towards their predicted closure just doors down.
Great article! Can’t wait to see what goes in the old Calvin Klein space!
Ok, based on their website:
http://www.herveleger.com/fall2010/
there are two tiers of stores. A Herve Leger and a Herve Leger by Max Azria.
I’m guessing the Herve Leger store is higher…any idea if that is what is opening at Lenox? Or is it the second tier Hever Leger by Max Azria?
jonathan– the lenox store will be the “second tier,” herve leger by max azaria. here is info we pulled from the website for lenox mall:
Mall News:
Hervé Léger Boutique
12/31/2010
The Herve Leger by Max Arzia bandage dress has become an iconic, ubiquitous statement of style worldwide. Herve Leger will open in the Neiman Marcus Luxury Wing Fall 2010. Check our website periodically for opening date.
–cjs
On wikipedia.com, it states that Prada is coming in the Spring of 2011 to Lenox Square. Any confirmation that this is true?
kenneth– the atlantan did report that prada would be opening in 2011 at lenox recently (they are a more reliable source that wikipedia). we will look into it and get back to you!
best regards,
–cjs